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Affordable Luxury, Invisible Tech: Big Mamma & Sunday with Victor Lugger

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Manage episode 505452619 series 2888084
Content provided by Chris Fletcher. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chris Fletcher or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This week, Chris sits down with Victor Lugger, co-founder of Big Mamma and Sunday, to unpack how “invisible tech” (think: pay-at-table that just works) can lift guest experience, speed up service, and actually reduce the tech clutter on the floor. From 31 trattorias across 8 countries to Sunday now processing $4.2bn and hitting ~90% adoption in London, Victor shares the operator’s lens on what matters: faster, simpler payments; more time for hospitality; and real-world KPIs that move the P&L.

  • Why “less tech, better service” wins: replacing terminals with phone-based payment, not piling on more tools.

  • Adoption that sticks: 70% in months → ~85–90% in the UK when teams offer the option properly.

  • Guest experience uplift: table turns +12–16% at busy brands; reviews surge when the Google prompt sits right after payment.

  • Tips up, teams happier: 2–4× tips (UK) and ~+12% (US) thanks to AI-powered tip prompts.

  • Loyalty that finally works in full-service: ~52% of Sunday payers enrol vs 2–5% on terminals; earn/burn becomes seamless.

  • Enterprise scale: POS-agnostic (24+ integrations), terminals + pay-at-table + hybrid ordering where it fits.

  • The “guest app” vision: payment as the universal touchpoint to identify 70–100% of guests and trigger CRM/loyalty, not just bookings.

  • 00:00 Intro & sponsor: Lightspeed Restaurant

  • 01:05 Meet Victor: Big Mamma (affordable luxury) → Sunday (pay-at-table)

  • 07:20 Why paying is broken — and how Sunday made it 5-second simple

  • 12:10 Staff first: freeing servers for real hospitality, not card machines

  • 16:40 Adoption drivers: the team makes the metric

  • 21:15 Fine dining vs casual: why higher spenders adopt more

  • 25:30 Reviews & revenue: faster turns, Google love, real KPIs

  • 31:45 Loyalty that isn’t cringe: enrol, earn, burn without friction

  • 38:20 US scale, data-led operators, +12% tips

  • 44:05 AI in practice: smarter tip options; ordering patterns; service recovery

  • 51:10 UK market maturity: bookings, POS, checkout, CRM

  • 56:00 What’s next: Dubai & US for Big Mamma; Sunday’s guest-app flywheel

  • 59:30 Where to find Sunday & wrap-up

  • “We’re not adding tech — we’re replacing old tech with something guests already have in their pocket.”

  • “Give guests the option. If 82% choose phone, we’re doing something right.”

  • “With Sunday, tips are 2–4× higher in the UK and about +12% in the US.”

  • “On Sunday payments, ~52% of guests enrol to loyalty. On terminals it’s 2–5%.”

  • “Dishoom Shoreditch went from ~10k reviews at 4.4 to ~38k at 4.8 in 18 months.”

Victor Lugger — Co-founder, Big Mamma & Sunday
Website: sundayapp.com
(Also live on the Tech on Toast Marketplace.)

Lightspeed Restaurant — the point of sale and payments platform helping operators fly through the festive rush and beyond.

  • Big Mamma: 31 sites, 8 countries; Dubai opening; US expansion.

  • Sunday: pay-at-table, terminals, hybrid ordering; 24+ POS integrations; $4.2bn processed YTD.

  • Operators: want the numbers behind adoption, tips and table turns? Take our Tech Check and we’ll map your stack and intros.

  • Suppliers: interested in a case study or Shift Talk slot? Get in touch via Tech on Toast.

What you’ll learnChapter markersPull quotesGuestSponsorLinks & mentionsCall to action

  continue reading

156 episodes

Artwork
iconShare
 
Manage episode 505452619 series 2888084
Content provided by Chris Fletcher. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chris Fletcher or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This week, Chris sits down with Victor Lugger, co-founder of Big Mamma and Sunday, to unpack how “invisible tech” (think: pay-at-table that just works) can lift guest experience, speed up service, and actually reduce the tech clutter on the floor. From 31 trattorias across 8 countries to Sunday now processing $4.2bn and hitting ~90% adoption in London, Victor shares the operator’s lens on what matters: faster, simpler payments; more time for hospitality; and real-world KPIs that move the P&L.

  • Why “less tech, better service” wins: replacing terminals with phone-based payment, not piling on more tools.

  • Adoption that sticks: 70% in months → ~85–90% in the UK when teams offer the option properly.

  • Guest experience uplift: table turns +12–16% at busy brands; reviews surge when the Google prompt sits right after payment.

  • Tips up, teams happier: 2–4× tips (UK) and ~+12% (US) thanks to AI-powered tip prompts.

  • Loyalty that finally works in full-service: ~52% of Sunday payers enrol vs 2–5% on terminals; earn/burn becomes seamless.

  • Enterprise scale: POS-agnostic (24+ integrations), terminals + pay-at-table + hybrid ordering where it fits.

  • The “guest app” vision: payment as the universal touchpoint to identify 70–100% of guests and trigger CRM/loyalty, not just bookings.

  • 00:00 Intro & sponsor: Lightspeed Restaurant

  • 01:05 Meet Victor: Big Mamma (affordable luxury) → Sunday (pay-at-table)

  • 07:20 Why paying is broken — and how Sunday made it 5-second simple

  • 12:10 Staff first: freeing servers for real hospitality, not card machines

  • 16:40 Adoption drivers: the team makes the metric

  • 21:15 Fine dining vs casual: why higher spenders adopt more

  • 25:30 Reviews & revenue: faster turns, Google love, real KPIs

  • 31:45 Loyalty that isn’t cringe: enrol, earn, burn without friction

  • 38:20 US scale, data-led operators, +12% tips

  • 44:05 AI in practice: smarter tip options; ordering patterns; service recovery

  • 51:10 UK market maturity: bookings, POS, checkout, CRM

  • 56:00 What’s next: Dubai & US for Big Mamma; Sunday’s guest-app flywheel

  • 59:30 Where to find Sunday & wrap-up

  • “We’re not adding tech — we’re replacing old tech with something guests already have in their pocket.”

  • “Give guests the option. If 82% choose phone, we’re doing something right.”

  • “With Sunday, tips are 2–4× higher in the UK and about +12% in the US.”

  • “On Sunday payments, ~52% of guests enrol to loyalty. On terminals it’s 2–5%.”

  • “Dishoom Shoreditch went from ~10k reviews at 4.4 to ~38k at 4.8 in 18 months.”

Victor Lugger — Co-founder, Big Mamma & Sunday
Website: sundayapp.com
(Also live on the Tech on Toast Marketplace.)

Lightspeed Restaurant — the point of sale and payments platform helping operators fly through the festive rush and beyond.

  • Big Mamma: 31 sites, 8 countries; Dubai opening; US expansion.

  • Sunday: pay-at-table, terminals, hybrid ordering; 24+ POS integrations; $4.2bn processed YTD.

  • Operators: want the numbers behind adoption, tips and table turns? Take our Tech Check and we’ll map your stack and intros.

  • Suppliers: interested in a case study or Shift Talk slot? Get in touch via Tech on Toast.

What you’ll learnChapter markersPull quotesGuestSponsorLinks & mentionsCall to action

  continue reading

156 episodes

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