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The Modern Playbook for Integrated Marketing, ABM & AI with Sinziana Ursu
Manage episode 508591840 series 3655539
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Chapters
1. The Future of B2B Marketing (00:00:00)
2. Integrated Marketing Foundations and Transferable Lessons (00:03:15)
3. The Evolution of Account-Based Marketing (00:10:37)
4. Building Stronger Sales-Marketing Alignment (00:17:57)
5. Embracing AI for Marketing Innovation (00:26:13)
6. Looking Ahead: Skills for Future Marketers (00:34:05)
7. Creative Experiment: AI-Generated Music (00:38:07)
23 episodes
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