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CREATING VALUE BEYOND THE PRODUCT WITH PETER CHO OF JACK MASON WATCHES

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Manage episode 459526248 series 2866746
Content provided by Ariel Adams. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ariel Adams or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Peter Cho, the Co-founder of Jack Mason Watches. They dive right into Jack Mason’s collaboration with Dr. Pepper and how that came to fruition, as well as the design process and community reaction to the collaboration. Ariel and Peter also cover the launch of the Canton collection, the differences between Swiss-made and American assembly, and the impact of politics on the watch industry. Throughout this conversation, Peter discusses the challenges of price increases in the watch industry while emphasizing the need for transparency with the importance of creating value beyond just the product. He also highlights the significance of community-building through events like the Intersect show, which fosters direct interaction between brands and consumers. Peter also addresses the complexities of consumer feedback, advocating for a balanced approach that combines listening to customers with maintaining a clear brand vision, and so much more on this week’s episode of the Superlative Podcast.

- Website - https://jackmasonbrand.com/

- Instagram - https://www.instagram.com/jackmasonbrand/

- YouTube - https://www.youtube.com/@JackMasonbrand

SUPERLATIVE IS NOW ON YOUTUBE!

To check out Superlative on Youtube as well as other ABTW content:

- YouTube - https://www.youtube.com/@ablogtowatch

To check out the ABTW Shop where you can see our products inspired by our love of Horology:

- Shop ABTW - https://store.ablogtowatch.com/

To keep updated with everything Superlative and aBlogtoWatch, check us out on:

- Instagram - https://www.instagram.com/ablogtowatch/

- Twitter - https://twitter.com/ABLOGTOWATCH

- Website - https://www.ablogtowatch.com/

If you enjoy the show please Subscribe, Rate, and Review!

  continue reading

247 episodes

Artwork
iconShare
 
Manage episode 459526248 series 2866746
Content provided by Ariel Adams. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ariel Adams or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Peter Cho, the Co-founder of Jack Mason Watches. They dive right into Jack Mason’s collaboration with Dr. Pepper and how that came to fruition, as well as the design process and community reaction to the collaboration. Ariel and Peter also cover the launch of the Canton collection, the differences between Swiss-made and American assembly, and the impact of politics on the watch industry. Throughout this conversation, Peter discusses the challenges of price increases in the watch industry while emphasizing the need for transparency with the importance of creating value beyond just the product. He also highlights the significance of community-building through events like the Intersect show, which fosters direct interaction between brands and consumers. Peter also addresses the complexities of consumer feedback, advocating for a balanced approach that combines listening to customers with maintaining a clear brand vision, and so much more on this week’s episode of the Superlative Podcast.

- Website - https://jackmasonbrand.com/

- Instagram - https://www.instagram.com/jackmasonbrand/

- YouTube - https://www.youtube.com/@JackMasonbrand

SUPERLATIVE IS NOW ON YOUTUBE!

To check out Superlative on Youtube as well as other ABTW content:

- YouTube - https://www.youtube.com/@ablogtowatch

To check out the ABTW Shop where you can see our products inspired by our love of Horology:

- Shop ABTW - https://store.ablogtowatch.com/

To keep updated with everything Superlative and aBlogtoWatch, check us out on:

- Instagram - https://www.instagram.com/ablogtowatch/

- Twitter - https://twitter.com/ABLOGTOWATCH

- Website - https://www.ablogtowatch.com/

If you enjoy the show please Subscribe, Rate, and Review!

  continue reading

247 episodes

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