Go offline with the Player FM app!
S20E5: How Jolie Turned Your Showerhead Into a Subscription Business (September 11, 2025)
Manage episode 505764601 series 2661694
Jolie isn’t just selling showerheads — it’s turning your bathroom into a subscription business. In today’s episode, we break down how a simple product innovation paired with sharp marketing and a recurring revenue model is disrupting an overlooked category.
From personalized water tests to DTC funnels that bypass big-box retail, Jolie shows how challenger brands are rewriting the rules of consumer products.
Links mentioned in the episode:
- Visit Jolie's site
- Learn more about Storytelling Training with Management Consulted
- Stay at Jenny Rae's winery
Join Market Outsiders live every weekday at 9:15AM ET on LinkedIn and YouTube.
- Subscribe to the Market Outsiders feed for daily episodes (Apple, Spotify).
- Follow Management Consulted on LinkedIn and subscribe on YouTube
- Connect with Namaan and Jenny Rae on LinkedIn
- Listen to the Market Outsiders podcast, the new daily show with the Management Consulted team
Connect With Management Consulted
- Schedule free 15min consultation with the MC Team.
- Watch the video version of the podcast on YouTube!
- Follow us on LinkedIn, Instagram, and TikTok for the latest updates and industry insights!
- Join an upcoming live event - case interviews demos, expert panels, and more.
- Email us ([email protected]) with questions or feedback.
597 episodes
Manage episode 505764601 series 2661694
Jolie isn’t just selling showerheads — it’s turning your bathroom into a subscription business. In today’s episode, we break down how a simple product innovation paired with sharp marketing and a recurring revenue model is disrupting an overlooked category.
From personalized water tests to DTC funnels that bypass big-box retail, Jolie shows how challenger brands are rewriting the rules of consumer products.
Links mentioned in the episode:
- Visit Jolie's site
- Learn more about Storytelling Training with Management Consulted
- Stay at Jenny Rae's winery
Join Market Outsiders live every weekday at 9:15AM ET on LinkedIn and YouTube.
- Subscribe to the Market Outsiders feed for daily episodes (Apple, Spotify).
- Follow Management Consulted on LinkedIn and subscribe on YouTube
- Connect with Namaan and Jenny Rae on LinkedIn
- Listen to the Market Outsiders podcast, the new daily show with the Management Consulted team
Connect With Management Consulted
- Schedule free 15min consultation with the MC Team.
- Watch the video version of the podcast on YouTube!
- Follow us on LinkedIn, Instagram, and TikTok for the latest updates and industry insights!
- Join an upcoming live event - case interviews demos, expert panels, and more.
- Email us ([email protected]) with questions or feedback.
597 episodes
All episodes
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.