How He Acquired an EdTech SaaS and 10x’d Its Revenue

Startup Acquisition Stories

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19d ago 23:33

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Chanakya Yerneni didn’t want another promotion. He wanted freedom—and the chance to build something of his own.

After a decade in enterprise SaaS, he quit corporate, browsed Acquire.com, and bought a small AI grading tool for teachers. It had $5K MRR, no SEO, and no real growth engine.

Twelve months later, that product—EssayGrader—is on track to hit $1M ARR.

In this episode, Chanakya shares how he evaluated listings, rebuilt the product from scratch, and scaled an EdTech SaaS with product-led growth and word of mouth.

You’ll learn:

How he picked the right SaaS to acquire
Why talking to 400+ customers changed everything
What made the product go viral in schools
How to approach SEO from zero and win
Why founder fit matters more than perfect metrics

3 lessons from Chanakya’s exit journey:

Start with PMF, not just profit
Build for a customer you deeply understand
A clean, focused process beats complexity every time

Whether you’re buying your first startup or scaling your next, this episode is a playbook in clarity, conviction, and customer-first growth.

Follow Chanakya’s journey on LinkedIn.

132 episodes

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