67% of Mall Shoppers Prefer THIS Experience
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𝗦𝗽𝗮𝘁𝗶𝗮𝗹 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 𝗗𝗲𝘀𝗶𝗴𝗻 - 𝗘𝗽𝗶𝘀𝗼𝗱𝗲 𝟭𝟳
In this episode of Spatial Experience Design, host Søren Vasø speaks with Jakub Otcenas, co-founder of AnyLane, to explore what makes a smart kiosk actually useful—both for shoppers and for mall operators. They dig into real-world behavior data, common pain points in navigation, and how smarter search systems can boost both experience and revenue. From search patterns and route heatmaps to category-based discovery and missed purchase opportunities, this conversation unpacks how modern kiosks are being redesigned as interactive tools—not static screens. If you're thinking about physical experience, digital wayfinding, or visitor behavior, this episode offers a sharp look at how the best systems are evolving to meet rising expectations.
Key Topics:
Smart kiosk design
Shopper behavior and self-service trends
Category-based search vs. store-based search
Real-time navigation and route insights
Integrating promotions and digital signage
Use cases across malls, airports, stadiums, and campuses
Additional Resources:
Connect with Søren Vasø
Connect with Jakub Otcenas
Our YouTube Channel
Spatial Experience Design is produced by MapsPeople https://www.mapspeople.com
24 episodes