The Art of Event Rap: Turning Keynotes Into Music That Resonates
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In this episode of Smart Start Radio, host Eming Piansay steps into the world of Event Rap, the creative powerhouse blending hip hop, storytelling and live performance to transform how audiences experience conferences. Founder Baba Brinkman breaks down how his background in literature and “peer-reviewed rap” evolved into a full-scale service that turns keynote themes into high-energy musical moments. From custom anthems to rapid-fire “rap-up” recaps, he explains why hip hop is the ideal medium for engagement, clarity and connection.
Eming then sits down with Grammy-nominated artist Mega Ran, the headline performer who brought Event Rap’s signature style to the Emergency Nurses Association conference in New Orleans. He shares his process — how he listens, takes notes, shapes hooks everyone can sing and delivers performances that resonate with audiences who may not think of themselves as hip hop fans.
And yes — this episode marks the debut of Smart Start Radio’s brand-new theme song, created exclusively by Event Rap and performed by artist Jam Young. You can explore his full bio and work at eventrap.com/artist/jam-young. The new track is bold, original and signals a fresh era for the show. The full song plays at the end of the episode, so stay to the very last beat.
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