Mineral SPF Revolution: Rethinking Sunscreen with Minu's Adam Guggenheim
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Debbie Go hosts an insightful episode of Skin in the Game with Adam Guggenheim, the co-founder of Minu. Discover how Minu transforms mineral-based SPF into a luxurious experience, blending dermatological expertise with elegant skin-loving formulas.
Adam delves into his journey from the corporate world to entrepreneurship, the science behind Minu's innovative sunscreen, and how the brand is setting a new standard in sun protection. Gain valuable insights as Adam shares the challenges faced, lessons learned, and the importance of passion and patience in building a purpose-driven brand.
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#CredoBeauty #SunCare #minuskincare #mineralsunscreen #bestofbeauty #Wellness #CleanBeauty #SkincareScience #Entrepreneurship #AdamGuggenheim #DebbieGo #SkinInTheGamePodcast #LuxurySkincare #Dermatology
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Chapters
1. Introduction to Sunscreen Woes (00:00:00)
2. Meet Adam Guggenheim: Co-Founder of Minu (00:00:10)
3. From Corporate to Entrepreneur (00:00:53)
4. The Inspiration Behind Minu (00:02:47)
5. Building a Brand from Scratch (00:05:58)
6. The Science of Mineral SuperBlend (00:08:53)
7. The Rise of Mineral Sunscreens (00:12:02)
8. Overcoming Hurdles in Formulation (00:15:37)
9. Assembling the Right Team (00:17:24)
10. Lessons In Persistence (00:20:29)
11. The Long Road to Success (00:23:00)
12. Differentiating in a Competitive Market (00:24:13)
13. Leaving a Lasting Legacy (00:26:26)
14. Advice for Aspiring Skincare Entrepreneurs (00:27:05)
15. A Key Insight for Entrepreneurs (00:28:05)
11 episodes