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Starting a Luxury Brand with Purpose: Giving Back Is Our Gold Standard with Lael Barry
Manage episode 508126714 series 3380638
What does it look like to build a company that’s truly a reflection of your values, your grit, and your desire to make the world better?
In the latest episode of She is a Leader, host Yvonne Heimann sits down with Lael Barry to unravel the journey from inspiration to thriving business.
Lael Barry is a serial entrepreneur and founder of Ecolux Goods, a California-based luxury brand specializing in sustainable gifts in retail, hospitality, and corporate gifting. With over 20 years of experience in the beauty industry, she brings a unique blend of creativity, grit, and strategy to everything she builds.
Known for turning bold ideas into elegant, impact-driven businesses, Lael leads with integrity, independence, and intention. Her work is rooted in a deep commitment to sustainability, self-reliance, and empowering women through thoughtful design and conscious commerce.
Get ready to learn practical lessons about building a mission-driven business and making an impact that goes beyond the bottom line.
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DISCLAIMER:
This podcast is sponsored by AskYvi.com. Some links are affiliate links which means if you buy something we'll receive a small commission.
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🌟 Meet Lael Barry
Website: http://www.ecoluxgoods.com
Instagram: https://www.instagram.com/ecoluxgoods/
LinkedIn: https://www.linkedin.com/in/laelbarry/
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🌟Connect with Yvi
https://instagram.com/askyvi
https://www.facebook.com/AskYvi/
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🏆 Highlights 🏆
00:00 | Introduction
04:20 | The Inspiration Behind Lael Barry’s Gold Straw
07:00 | Building Ecolux Goods With Purpose
08:40 | Lael’s Product Development Journey
14:10 | Overcoming Doubts in Business
16:50 | Pivoting Into Luxury Gifting & Hospitality
20:40 | Lael's lessons on Feedback & Leadership
23:30 | Core Values in Business
25:00 | Profitability & Purpose
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