PI and mass tort intake may share fundamentals—but the approach couldn’t be more different.

In this episode of The Intake Playbook Podcast, Gary Falkowitz explains why mass tort claimants won’t give your firm the grace period PI claimants often do—and what intake teams must do differently to win.

What You’ll Learn:

🔹Why PI claimants know your brand but mass tort claimants don’t

🔹The urgency needed to win mass tort claimants

🔹Why education is the secret to impressing skeptical claimants

🔹How to compete as an unknown and stay top of mind

🎧 Don’t lose mass tort claimants to competitors simply because your intake playbook hasn’t adjusted. Listen now.

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