Writing and publishing my first book came with a LOT of trial and error, let me tell you. In this episode I’m sharing the top seven things I would have done differently so you don’t have to repeat my mistakes. From treating writing as a healing process, to owning my author identity, to actually having a post-launch plan (yes, that part matters too), I’m pulling back the curtain on what really makes your book a success.

Whether you’re writing your first book or preparing for your next one, these are the shifts that can save you time, stress, and missed opportunities.

Here are the Highlights:

04:32 – Exposing yourself BEFORE your launch changes everything

10:38 – Stepping into your author identity

16:11 – How to talk about your book non-stop (without feeling annoying)

20:43 – The trap of comparison and what being a good writer really means

25:02 – The critical step of a post-launch plan

31:54 – Why it’s a game changer to invest in PR

Here are the links I was telling you about!

Untamed by Glennon Doyle

The Let Them Theory by Mel Robbins

The Pitch Club for PR

WRITE THE DAMN BOOK! Registration for SJ’s Fall 2025 Writing Retreat is Live! Grab your spot here.

*Only 20 spots available

Resources:

• Follow SJ on Instagram
• Download the Free Identity Workbook
• Buy The Less Effect on Amazon
• Follow Landon Hail Press on Instagram
• Download the Free Writing Guide for Aspiring Authors
• Book A Free Consultation with Landon Hail Press

This Podcast is proudly produced by Wavemakers Audio