What would you do if you bought a company for just $1?

In this episode of The Tooth Sleuth Podcast, host Greg Essenmacher sits down with Cory Pinegar, CEO of Reach, to talk about his journey from acquiring a fragment of a business for a buck in 2016 to leading over 1,000 team members today.

Cory shares candid insights on leadership, scaling teams, and why the phrase “kind is clear, and clear is kind” transformed the way he runs his companies. From sports analogies with Nick Saban and Phil Jackson to the reality of missed patient calls in dentistry, this conversation is equal parts entertaining and eye-opening.

What You’ll Learn in This Episode:

• 💡 Why A-players are the difference between dragging the rock uphill and being pushed forward by your team

• 📊 The systems-over-scoreboard approach that creates consistent results in business

• 🦷 How 32% of dental patient calls go unanswered—and what that means for practice growth

• 🛑 Why avoiding hard conversations stalls progress (and how to lead with clarity + accountability)

• 🔑 How leadership evolves every 6 months when you’re scaling fast

Whether you’re running a dental practice, leading a DSO, or simply growing as an entrepreneur, Cory’s story is packed with lessons you can apply immediately.

👉 Don’t miss this mix of leadership wisdom, dental business strategy, and raw entrepreneurial truth.

🎧 Listen now on Apple, Spotify, or wherever you get your podcasts. 🔗 Subscribe to The Tooth Sleuth Podcast on YouTube

#ToothSleuth #DentalBusiness #PatientExperience #Leadership #GnAConsult