In this episode of Brand Up Podcast, we dive into what it really takes to go from learning a skill to running a business that actually pays the bills. Spoiler: it’s not about rushing to rent the fanciest space or comparing yourself to everyone else’s highlight reel — it’s about confidence, consistency, and smart decisions.

Here’s what we cover:

• Why YouTube Shorts is the most underrated growth platform right now
• The difference between consuming social media vs. using it to build revenue
• Why “hard” is relative — and how to reframe it so you keep moving forward
• The confidence factor: when to start charging and how to get there faster
• The rent dilemma: should you invest in a salon space or double down on marketing?
• How to think about skill development, free practice, and building client trust
• Why perfectionism can hold you back — and how to turn it into an advantage
• Lessons from running businesses with and without employees (and why the approach is completely different)

This episode is for anyone serious about building a business on their terms — not just hustling, but creating a model that actually fits your goals and lifestyle.

🎧 Available now on Apple, Spotify, or wherever you get your podcasts.