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The Post-Close Power System: Where the Real Relationships Begin
Manage episode 484162158 series 3559138
Here’s the truth: closing isn’t the end of the relationship—it’s the beginning. Yet so many agents move on to the next transaction without any plan to stay connected with their buyers or sellers. And that’s a big mistake, because THIS is where your repeat and referral business comes from.
In this episode of The Unstoppable Real Estate Agents Podcast, we will walk you through how to create a consistent, meaningful post-closing system that strengthens relationships, builds loyalty, and keeps you top of mind long after the keys are handed over. Whether you’ve been winging this part or avoiding it altogether, this episode is going to change the way you look at staying in touch.
What You'll Learn in This Episode: ✅ Why post-closing systems are essential for client retention and referrals ✅ How to create a memorable, branded closing experience ✅ What to include in your follow-up schedule (and when) ✅ How to automate or outsource parts of the process ✅ How to organize client information for future touchpoints and marketing
Action Steps:
Decide on your signature closing gift (and brand it to YOU)
Send a handwritten thank-you card immediately after closing
Schedule follow-ups at 1 week, 1 month, 6 months, and 1 year
Add each closed client to your CRM with a “Closed” or “Past Client” tag
Set a reminder to send their closing statement in January for tax purposes
Add them to your holiday card list and home anniversary calendar
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Resources & Links:
Staying Organized: Key Tasks for Real Estate Agents to Keep Their Business Running Smoothly by Being Proactive with Systems
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📩 FREE RESOURCE: Download my Complete Checklist – 72 To-Dos’s to Dominate Success in Real Estate to supercharge your strategy! https://www.kimhughes.com/72-to-dos/
Visit my website for more FREE Templates: https://www.kimhughes.com/resources/free-downloads/
Get ready to become insanely organized with the 90 Day Real Estate Planner for you - https://www.kimhughes.com/90-day-real-estate-planner/
Power Strategy Call – Best 30 minutes you will ever spend discussing the struggles in your business as we create solutions that will set you up for unbelievable success! Go to http://www.TalkwithKimHughes.com
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🎧 Podcast Show Notes: https://www.kimhughes.com/podcast/the-post-close-power-system-where-the-real-relationships-begin/
📕 Read the Blog: https://www.kimhughes.com/the-post-close-power-system-where-the-real-relationships-begin/
📽️ Watch the Video: https://youtu.be/ZMT2PtiyYzQ
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At Kim Hughes & Company we offer you the tools you need to take your business to the next level….. http://www.TheUltimateExpiredListingSystem.com http://www.TheRealEstateAssistantPlaybook.com
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Visit My StanStore for Products to help you improve your business and Life. https://stan.store/kimhughes
Checkout my Amazon Store for all your business supplies and client gifts and maybe pick up something for yourself. 😊 https://www.amazon.com/shop/kimhughes _____________________________________________________________________
Let’s Connect:
Facebook Page: https://www.facebook.com/KimHughesRealEstateVirtualAssistant Instagram: https://www.instagram.com/kim_hughes_real_estate_va/ LinkedIn: https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/ Pinterest: https://www.pinterest.com/kim_hughes/
👍 Like & Subscribe for more real estate tips, marketing strategies, and industry insights!
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