Are you posting listings, market stats, and motivational quotes… and still hearing crickets on your social media? You’re not alone. In this episode, we’re breaking down the real reasons social media isn’t working for most real estate agents — and the simple, strategic changes you can make today to start seeing results. I’ll walk you through the top mistakes agents make, from being inconsistent to forgetting calls to action, and share the tools and tips that will help you build a consistent, engaging, and lead-generating online presence — without adding more stress to your plate. Whether you’re brand new to social or ready to level up, this is the real talk you need to get back on track.

🔑 What You’ll Learn in This Episode

- The 5 biggest reasons real estate agents struggle on social media

- What to do instead to actually *connect* with your audience

- The truth about posting listings (and what to post instead!)

- How to get consistent without spending hours a day online

- Simple tweaks to boost engagement and visibility

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🎁 Grab Your Free Gift

I’ve put together 5 ready-to-use Canva social media templates that you can post today to start engaging your audience and standing out in your market.

Monthly Market Stats Post: bit.ly/4k1KxMS

Client Testimonial Post: https://bit.ly/44yE9aX

Renovation ROI Engagement Post: https://bit.ly/3SHFVPD

Just Listed Post: https://bit.ly/3SpM17v

Just Sold Post: https://bit.ly/4jSrofX

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Resources & Links:

The Ultimate Expired Listing System:

Free Social Media Audit/Strategy Call:

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📩 FREE RESOURCE: Download my Complete Checklist – 72 To-Dos’s to Dominate Success in Real Estate to supercharge your strategy! https://www.kimhughes.com/72-to-dos/ 

Visit my website for more FREE Templates: https://www.kimhughes.com/resources/free-downloads/ 

Get ready to become insanely organized with the 90 Day Real Estate Planner for you - https://www.kimhughes.com/90-day-real-estate-planner/ 

Power Strategy Call – Best 30 minutes you will ever spend discussing the struggles in your business as we create solutions that will set you up for unbelievable success! Go to http://www.TalkwithKimHughes.com 

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🎧 Podcast Show Notes: https://www.kimhughes.com/podcast/why-social-media-fails-for-real-estate-agents-and-how-to-fix-it

📕 Read the Blog: https://www.kimhughes.com/why-social-media-fails-for-real-estate-agents-and-how-to-fix-it/

📽️ Watch the Video:  https://youtu.be/M7-upyGwKJs

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At Kim Hughes & Company we offer you the tools you need to take your business to the next level….. http://www.TheUltimateExpiredListingSystem.com http://www.TheRealEstateAssistantPlaybook.com

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Visit My StanStore for Products to help you improve your business and Life. https://stan.store/kimhughes

Checkout my Amazon Store for all your business supplies and client gifts and maybe pick up something for yourself.  😊   https://www.amazon.com/shop/kimhughes  _____________________________________________________________________

Let’s Connect:

Facebook Page: https://www.facebook.com/KimHughesRealEstateVirtualAssistant Instagram: https://www.instagram.com/kim_hughes_real_estate_va/  LinkedIn: https://www.linkedin.com/in/kimhughes-real-estate-marketing-and-business-expert/  Pinterest: https://www.pinterest.com/kim_hughes/ 

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If you enjoyed this episode, don’t forget to: ⭐ Subscribe & Leave a 5-Star Review – It helps other agents find this podcast! 📢 Share this episode with a fellow real estate agent who needs to hear this! ❓ Have a question or topic you’d like covered? Send me a message