In this insightful conversation, Niels Brabandt, founder of NB Networks and international leadership expert, speaks with Greg Smith, General Manager of FranklinCovey Executive Coaching, about the role of coaching in modern business. Together, they explore why coaching is not a perk but a strategic necessity for organisations aiming to build resilient and adaptable leaders.

Greg Smith shares research-backed insights on why executive coaching delivers the highest ROI of all leadership development tools, how to identify qualified coaches in a crowded marketplace, and why timing is critical when supporting leaders in transition. With real-world examples, Niels Brabandt and Greg Smith discuss the risks of neglecting coaching, the dangers of unqualified providers, and the future of leadership development in an era shaped by volatility, AI, and global change.

This episode is essential listening for executives, HR leaders, and decision-makers who want to understand how coaching can transform leadership performance, strengthen organisational culture, and secure long-term business success.

A podcast hosted by Niels Brabandt, delivering thought leadership for leaders who want sustainable results.

Host: Niels Brabandt / [email protected]

Contact with Niels Brabandt: https://www.linkedin.com/in/nielsbrabandt/

Niels Brabandt's Leadership Letter: http://expert.nb-networks.com/

Niels Brabandt's Website: https://www.nb-networks.biz/