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How CJ Gustafson Built a +60k Subscriber Newsletter as a Side Hustle
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Manage episode 473448592 series 3557653
What does it take to grow a thriving newsletter with 60,000+ engaged readers all while working full-time as a CFO?
CJ Gustafson, from Mostly Metrics, is on this week’s episode of the Niche Pursuits Podcast to share how he built a highly profitable brand on the side.
In this episode, he delivers a masterclass in newsletter growth, monetization, and the power of niche content.
This is a conversation packed with actionable insights and behind-the-scenes stories, and CJ reveals how he turned a once-slow-growing side project into a high-performing B2B media brand serving over 60,000 subscribers—including CFOs, founders, and business nerds who geek out over financial models and company benchmarks.
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
553 episodes
How CJ Gustafson Built a +60k Subscriber Newsletter as a Side Hustle
Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!
Fetch error
Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on April 25, 2025 13:56 ()
What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.
Manage episode 473448592 series 3557653
What does it take to grow a thriving newsletter with 60,000+ engaged readers all while working full-time as a CFO?
CJ Gustafson, from Mostly Metrics, is on this week’s episode of the Niche Pursuits Podcast to share how he built a highly profitable brand on the side.
In this episode, he delivers a masterclass in newsletter growth, monetization, and the power of niche content.
This is a conversation packed with actionable insights and behind-the-scenes stories, and CJ reveals how he turned a once-slow-growing side project into a high-performing B2B media brand serving over 60,000 subscribers—including CFOs, founders, and business nerds who geek out over financial models and company benchmarks.
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
553 episodes
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