Best Searchengineoptimization Podcasts (2025)

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Scaling Lawn & Landscaping Businesses with Green Marketing's Aiden Silvers 38:55

Play Pause

2h ago38:55

38:55

How a Niche Marketing Strategy Is Helping Lawn and Landscaping Businesses Scale Smarter In the competitive world of lawn care and landscaping, marketing can be the game-changer between a struggling company and a thriving one. Aiden Silvers, founder of Green Marketing and coach with the Seven Figure Agency, has built a powerhouse niche agency that's…

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One word that sums up where AI search visibility is headed 6:04

11h ago6:04

6:04

AI search visibility faces unprecedented compression challenges. Killian Dunne, founder of Telepathic, explains how noise reduction in AI systems is forcing brands to distill their messaging into one or two core positioning statements rather than broadcasting multiple value propositions. The discussion covers strategic message compression framework…

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How will discovery look in 18 months with agents as primary users? 2:18

22h ago2:18

2:18

AI agents will replace traditional research within 18 months. Killian Dunne from Telepathic explains how agentic browsers from OpenAI and Google will fundamentally transform buyer discovery by autonomously navigating websites, analyzing reports, and making preliminary purchase decisions. The discussion covers the evolution from current AI summaries…

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How Casey Markee Uses AI to Help Bloggers Grow: Lessons From 175 Site Audits 48:55

24h ago48:55

48:55

In this episode, SEO expert Casey Markee shares insights from over 175 audits of food and lifestyle blogs in 2025. He breaks down what's actually working right now, from email list growth strategies that doubled subscriber counts to SEO fixes that led to traffic increases and higher RPMs. We also dive into how bloggers can use AI tools smartly, wha…

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526. Curate Your Google Presence with Stephan Spencer 49:26

1d ago49:26

49:26

Most CEOs and entrepreneurs are neglecting their most important asset: their personal brand. Kara Goldin (founder of Hint Water) asked me a great question on her show: "How does SEO vary for a brand versus an individual?" My answer surprised her—and it might surprise you too. In this special crossover episode on Marketing Speak, I explain why most …

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Optimizing for AI Agents over traditional methods? 3:07

2d ago3:07

3:07

AI agents will dominate web navigation within two years. Killian Dunne from Telepathic, an AI search specialist, advocates for maintaining SEO fundamentals before advancing to agent optimization strategies. The discussion covers the critical foundation of indexation and crawlability requirements, plus the strategic sequencing framework for transiti…

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Will a smaller handful of Brands dominate the AI Search era 2:20

3d ago2:20

2:20

AI agents will replace most web navigation within two years. Killian Dunne from Telepathic brings enterprise AI search expertise to discuss the strategic implications of this fundamental shift in user behavior. The conversation covers the maturity framework for transitioning from traditional SEO to AI search optimization and the critical foundation…

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Who's Going to Dominate Search in the AI Era? 31:10

4d ago31:10

31:10

AI agents will replace most human web navigation within two years. Killian Dunne from Telepathic, an AI search specialist, explains why traditional SEO fundamentals remain essential before advancing to AI optimization strategies. He outlines the maturity progression from basic SEO implementation to AI search sophistication, emphasizing that indexat…

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Integrating email marketing data into your search strategy 3:38

6d ago3:38

3:38

Email marketing data remains underutilized for search optimization despite proven performance correlations. Patrick McKenna from DMi Partners shares how enterprise teams can leverage cross-channel insights to improve organic visibility and user engagement metrics. The discussion covers attribution modeling frameworks that connect email engagement t…

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How to Optimize, Compare, and Crush Local SEO with Local Dominator 27:36

6d ago27:36

27:36

A Deep Dive Into One of the Most Powerful Local SEO Tools for Agencies and Businesses In this how-to episode of Local SEO Tactics, Bob Brennan and TJ Elder break down how to use Local Dominator, the GBP Audit tool changing the game for local SEO professionals. They walk through setup, keyword tracking, interpreting scan results, and show how to lev…

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Invest more in email automation or expanding affiliate programs? 2:24

7d ago2:24

2:24

Email marketing's connection to search performance faces unprecedented disruption as LLMs reshape user behavior. Patrick McKenna from DMi Partners discusses how traditional SEO data extraction methods will become "murkier" as search traffic shifts away from Google toward AI-powered platforms like ChatGPT. McKenna outlines the strategic importance o…

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774 | Paid Ad News from the EDGE | Week of 10.27.25 50:08

8d ago50:08

50:08

Is ChatGPT's new Atlas browser a Google killer? Greg Finn joins the roundtable to unpack shifting search results in Atlas, debate its reliability, and explore where Google, Bing, and browser innovation collide. The team tackles the impact of major AWS outages on Fortnite, Alexa, and the broader web, then pivots to Meta's fresh scam alerts targeting…

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How Search Off the Record tackles SEO and web development 30:55

8d ago30:55

30:55

Celebrate the 100th episode of Search Off the Record with Martin, Lizzi, Cherry, John and Gary as they revisit memorable moments, touching on a bunch of topics. This special episode touches on Google's mobile-first indexing, the intricacies of the Caffeine indexing system, and a deep dive into JavaScript scoping – and hoisting. You'll hear again ab…

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SOTR100_transcript.pdf

7d ago

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By Google

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The evolving link between email marketing and search visibility 2:05

8d ago2:05

2:05

Email marketing drives 25% more organic traffic when properly integrated with SEO strategies. Patrick McKenna from DMi Partners shares insights from managing integrated campaigns that consistently deliver measurable search visibility improvements for enterprise clients. The discussion covers attribution modeling frameworks for cross-channel perform…

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How Andy Skraga Turns 10K Facebook Followers Into Monetized Pages 51:21

8d ago51:21

51:21

In this episode of the Niche Pursuits podcast, Andy Skraga goes into detail on the secrets behind Facebook's evolving Content Monetization Program and how creators can start earning money directly from their posts. He shares his proven strategies for growing a Facebook page to 10,000 followers, maximizing engagement, and using AI to scale content p…

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Are AI-generated email subject lines a trend or trash? 2:49

10d ago2:49

2:49

Email marketing faces declining open rates as AI-generated subject lines flood inboxes. Patrick McKenna from DMi Partners advocates for AI-assisted email creation while maintaining brand authenticity and human oversight. The discussion covers implementing AI as a content generation starting point rather than an autonomous solution, developing audie…

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525. AI Myths and SEO Truths with Eric Enge 50:41

8d ago50:41

50:41

Most businesses expect AI to cut content costs in half and triple output. That fantasy rarely survives contact with reality. In this episode of Marketing Speak, I sat down with Eric Enge—founder of Pilot Holding, my co-author on all four editions of The Art of SEO, and author of Using Generative AI for SEO—to discuss what actually works with AI in …

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Will email marketing will outperform paid search ROI over the next 12 months? 3:03

11d ago3:03

3:03

AI-powered email campaigns achieved 50% higher open rates in 2025. Patrick McKenna, CEO at DMI Partners with 22 years of digital marketing experience, reveals how AI transforms email personalization through micro-segmentation and predictive modeling that segments audiences beyond traditional demographics. The discussion covers three strategic frame…

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AI-Powered Email Tactics for Smarter Engagement & Search Synergy 32:00

12d ago32:00

32:00

Email marketing drives 42% higher ROI than other digital channels, yet most campaigns underperform. Patrick McKenna from DMi Partners shares proven AI-enhanced email strategies that have improved client engagement rates while maintaining brand authenticity across enterprise accounts. The discussion covers AI-assisted subject line optimization frame…

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From Garage Tech to SEO Powerhouse: Eldar Cohen's Journey with Local Dominator 55:54

13d ago55:54

55:54

How Eldar Cohen Scaled from Hands-On Labor to a Seven-Figure SEO Business—And Created One of the Most Powerful Local SEO Tools Available In this inspiring episode of Local SEO Tactics, Bob Brennan sits down with Eldar Cohen, founder of Local Dominator and Local Wiz, to discuss his incredible journey from being a garage door technician to building a…

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What are the essential data points B to B players should be mindfull of? 3:51

15d ago3:51

3:51

B2B companies struggle to prove SEO ROI beyond basic traffic metrics. Lindsie Nelson, VP of SEO at Symphonic Digital, shares proven frameworks for measuring search success in complex sales cycles where traditional ecommerce attribution fails. The discussion covers implementing MQL-to-SQL tracking systems that connect organic search to qualified pip…

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773 | Content Strategy and LLMS.txt w/ Carolyn Shelby 43:55

15d ago43:55

43:55

AI Eats Your Content Is your website feeding the AI overlords? Or hiding all the good stuff under napkins and toggles? On this week's EDGE of the Web, Erin Sparks sits down with Carolyn Shelby, Principal SEO at Yoast, to reveal why your site's juiciest content may be lost to the bots (and your users, too). We dig into Carolyn's strategies for struc…

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What's the most overrated SEO metric in 2025? 3:59

16d ago3:59

3:59

Enterprise SEO teams are overvaluing traffic metrics in 2025. Lindsie Nelson, VP of SEO at Symphonic Digital, explains why traditional traffic obsession misses business impact and how AI visibility tracking tools oversell their accuracy. The discussion covers directional measurement frameworks for LLM visibility and strategic approaches to metric s…

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How Mike Strahl Earns $10K/Month on the Amazon Influencer Program 57:51

16d ago57:51

57:51

In this episode, Mike Strahl breaks down how he's earning up to $10,000 a month with the Amazon Influencer Program and why only 40% of that comes from traditional shoppable videos. He shares the updated 2026 strategy, including how he uses Creator Connections, YouTube monetization, offsite traffic, and smart software tools to multiply his income. W…

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Should you kill a blog because AI overviews is taking up the traffic? 3:00

17d ago3:00

3:00

80% of consumers now rely on zero-click results, reducing organic traffic by 25% despite maintained visibility. Lindsie Nelson, VP of SEO at Symphonic Digital, manages SEO strategy for an agency overseeing $70 million in media spend across 300 enterprise clients, demonstrating measurable ROI growth even as traditional metrics decline. She presents …

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524. Stop Setting 5 Year Goals with Todd Herman 56:41

16d ago56:41

56:41

Most entrepreneurs have their calendars backwards—and it's costing them everything. Todd Herman has spent 21 years in high-performance athletics, working with Olympic athletes and billionaire entrepreneurs. His controversial insight is that most entrepreneurs are committing the cardinal sin of business: mistaking activity for achievement. Todd's ph…

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Name one technology that has become useless for this AI era. 3:36

18d ago3:36

3:36

80% of consumers now rely on zero-click results, reducing organic web traffic by 15-25%. Lindsay Nelson, VP of SEO at Symphonic Digital, manages performance strategies across 300 enterprise clients while navigating complex B2B attribution challenges in an era where traditional SEO metrics no longer correlate with business outcomes. She presents fra…

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SEO Forecasting Made Simple 28:58

19d ago28:58

28:58

80% of consumers now rely on zero-click results, reducing organic traffic by 15-25% even when visibility increases. Lindsie Nelson, VP of SEO at Symphonic Digital, manages SEO strategy for an agency overseeing $70 million in media spend across 300 enterprise clients with complex B2B sales cycles. Nelson shares her framework for communicating SEO va…

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Strategy for managing stakeholders with the shifts in the search industry 5:30

21d ago5:30

5:30

Enterprise SEO teams struggle to align stakeholders during AI-driven search transformation. AJ Ghergich from Botify shares proven frameworks for managing organizational change as search evolves from traditional ranking factors to AI-first optimization strategies. The discussion covers treating AI as a primary customer requiring accessibility-focuse…

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One word that defines the evolving connection between retail SEO teams and AI engineers 2:49

22d ago2:49

2:49

AI now represents a dominant customer consuming product content at enterprise scale. AJ Ghergich from Botify brings extensive experience helping major retailers navigate AI-driven search transformations with measurable traffic and conversion improvements. The discussion covers treating AI as an accessibility challenge rather than a manipulation opp…

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772 | Unpacking LLMs.txt with Carolyn Shelby 42:54

21d ago42:54

42:54

Erin welcomes Carolyn Shelby, the Principal SEO at Yoast and a renowned authority in technical and enterprise SEO. Carolyn brings decades of hands-on experience from her pioneering days in digital marketing, working with brands like Disney's ESPN, Tribune Publishing, and major nonprofits. The conversation kicks off with a surprising twist—Carolyn's…

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Optimizing product content specifically for AI summarization? 3:26

23d ago3:26

3:26

AI now processes 60% of search queries before users see results. AJ Ghergich from Botify brings enterprise-level insights from optimizing content for AI consumption across major e-commerce platforms. The discussion covers treating AI as an accessibility customer requiring structured data optimization, avoiding manipulative content tactics that mirr…

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How Van Tran Uses Facebook and Pinterest to Earn $10K/Month 53:23

22d ago53:23

53:23

Van Tran was making $25,000/month from his content sites until Google's Helpful Content Update wiped out 90% of his traffic and income. In this interview, he shares how he cut costs, pivoted away from Google, and rebuilt his business using Facebook and Pinterest to drive over 400,000 sessions per month. Now earning $10,000/month again, Van breaks d…

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Will traditional rank tracking become obsolete for retail brands within two years? 2:48

24d ago2:48

2:48

Traditional rank tracking lost reliability for retail brands on September 10th, 2024. AJ Ghergich from Botify, working with the world's largest box retailers, presents data proving rank tracking signals have become too noisy to guide enterprise strategy. The discussion covers why directional accuracy no longer justifies traditional ranking methodol…