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Search Is In An Advantageous Position For AI-based Commerce with John Andrews

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Manage episode 513146122 series 3557201
Content provided by RMW Commerce. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by RMW Commerce or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

The latest Watson Weekend podcast episode, hosted by Rick Watson and Jessica Lesesky, discusses recent retail developments, including the elimination of the de minimis rule impacting U.S. imports, Starbucks' Taylor Swift-themed in-store experience to regain customers, Instacart 's integration with Tiktok for retail media targeting, and Paypal 's 5% cash back offer on BNPL purchases to boost holiday sales.

The Watson Weekend is sponsored by Mirakl because growth isn't about just speed. It's about direction. Miracle gives you the infrastructure to scale smarter, not just faster, with marketplace, dropship, retail media, and a seller platform built for what's next and powered by AI.

The episode features an interview with John Andrews, CEO and Co-founder of Cimulate, who shares his extensive e-commerce background from Endeca to Nike and now AI-driven commerce. John explains how Cimulate uses large language models and synthetic personas to enhance search and merchandising by understanding customer intent and context, enabling more personalized and conversational shopping experiences. He stresses that while AI advances are transformative, human merchants remain vital, and retailers must prepare for rapid shifts in commerce technology..

Welcome to The Watson Weekend - 00:00:00

Headline Hangover - 00:03:15

Introducing John Andrews - 00:19:00

Shopping in 2028 - 00:25:02

What's different - 00:36:05

Search is not solved 00:40:22

Are retailers ready for an agentic world? - 00:53:41

End of the show 1:02:56

#watsonweekend #ai #artificialintelligence #agenticcommerce #search


This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
  continue reading

69 episodes

Artwork
iconShare
 
Manage episode 513146122 series 3557201
Content provided by RMW Commerce. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by RMW Commerce or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

The latest Watson Weekend podcast episode, hosted by Rick Watson and Jessica Lesesky, discusses recent retail developments, including the elimination of the de minimis rule impacting U.S. imports, Starbucks' Taylor Swift-themed in-store experience to regain customers, Instacart 's integration with Tiktok for retail media targeting, and Paypal 's 5% cash back offer on BNPL purchases to boost holiday sales.

The Watson Weekend is sponsored by Mirakl because growth isn't about just speed. It's about direction. Miracle gives you the infrastructure to scale smarter, not just faster, with marketplace, dropship, retail media, and a seller platform built for what's next and powered by AI.

The episode features an interview with John Andrews, CEO and Co-founder of Cimulate, who shares his extensive e-commerce background from Endeca to Nike and now AI-driven commerce. John explains how Cimulate uses large language models and synthetic personas to enhance search and merchandising by understanding customer intent and context, enabling more personalized and conversational shopping experiences. He stresses that while AI advances are transformative, human merchants remain vital, and retailers must prepare for rapid shifts in commerce technology..

Welcome to The Watson Weekend - 00:00:00

Headline Hangover - 00:03:15

Introducing John Andrews - 00:19:00

Shopping in 2028 - 00:25:02

What's different - 00:36:05

Search is not solved 00:40:22

Are retailers ready for an agentic world? - 00:53:41

End of the show 1:02:56

#watsonweekend #ai #artificialintelligence #agenticcommerce #search


This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
  continue reading

69 episodes

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