))
How to make selling easier
Manage episode 412988574 series 3554317
Content provided by Simon Batchelar. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Simon Batchelar or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Why do selling and marketing so often feel like an uphill struggle? I believe it’s because we’re often trying to persuade people to get interested in the products or services that we have created. It’s tough to convince someone they really need something they don’t even know about. Trying to sell coaching or consulting can be especially hard when the people you’re pitching at haven’t even begun to consider those services.
But here’s the secret to making marketing easier: switch your perspective 180 degrees.
Instead of trying to find people for what you’re selling; trying making and selling what your people are interested in and asking for.
53 episodes
Share
