Some people thrive in pressure-packed environments, not by pushing harder, but by stepping back, staying calm, and leading with intention. In a noisy world full of shifting expectations, it’s easy to lose sight of what really matters. But what if the key to consistent success is the clarity to slow things down, see around the corner, and invest deeply in the people around you?

In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies, welcomes Fred Hunt, Director of Sales and Marketing at RW Beckett Corporation. With a background as an Air Force pilot and officer and years of experience in corporate leadership, Fred brings a unique perspective to growth, sales, and people development.

Fred shares how his military training shaped his ability to lead through calm confidence, how he “chair flies” through business challenges, and why he believes the most important metric isn’t revenue, but the growth of people. From implementing Sandler’s sales methodology across international teams to integrating acquired companies into a values-first culture, Fred breaks down what it means to lead with both excellence and empathy.

You’ll hear how purpose becomes more powerful under pressure when it’s lived consistently, not just spoken about. We are digging into the habits and mindset that allow leaders to remain steady when the heat is on, both in the cockpit and in business.

Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in upstate New York, and in Jacksonville, Florida

Takeaways:

-Leadership is not about telling—it's about walking alongside

-Seeing “around the corner” enables resilient decision-making

-Equal business stature creates stronger sales relationships

-Strong cultures are built on lived values, not just mission statements

-Leadership requires calm in chaos—like a pilot in turbulence

-Growth of people always comes before growth in numbers

-A values-driven business can still scale without losing its core

-The right environment brings out the best in people

-Shared language improves performance across global teams

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Helpful Links:

Fred Hunt: https://www.beckettcorp.com/

Sandler by the Ruby Group: https://go.sandler.com/therubygroup/

Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/