In this episode of the Creative Collaboration Show, host Chuck Anderson interviews Mark Mawhinney, a seasoned coach who specializes in helping other coaches succeed. They discuss the challenges coaches face in marketing, the importance of having a clear niche, and strategies for finding clients. Mark shares insights on common mistakes coaches make, the significance of email marketing, and the value of humor in communication. The conversation emphasizes the need for coaches to take action and adapt to the ever-changing landscape of the coaching industry.

GUEST BIO:

Marc Mawhinney is a lifelong entrepreneur who has been helping coaches get more clients since 2014! He’s the host of the “Natural Born Coaches” podcast, which has released over 900 episodes, and the Tarzan of “The Coaching Jungle” Facebook group, which has almost 30,000 coaches in the community.

He's been a speaker at events like “Social Media Marketing World”, frequently makes media appearances, and has contributed to Entrepreneur.com.

CHAPTERS:

00:00 Introduction to Big Impact Entrepreneurs

01:57 Mark Mawhinney's Journey into Coaching

04:17 Challenges Coaches Face in Marketing

06:53 Key Questions for Coaching Success

09:31 Common Mistakes Coaches Make

14:15 The Importance of Niche Selection

19:55 Finding Clients: Strategies for Coaches

22:44 The Power of Email Marketing

28:10 Resources and Final Thoughts

LINKS:

You can learn more about Marc at NaturalBornCoaches.com!

LinkedIn: https://ca.linkedin.com/in/marcmawhinney

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Until next time, keep moving forward!

Chuck Anderson,

Affiliate Management Expert + Investor + Mentor

https://AffiliateManagementExpert.com/