Use these 3 Tips to Maximize Your ROI on Customer Engagements
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Are your physician dinners falling flat instead of closing deals?
In this high-impact episode, Lisa and Cindy share the 3 essential steps to execute a standout physician dinner — from strategic planning to unforgettable execution and the one crucial follow-up tactic most reps miss. Learn how to avoid the anxiety and start maximizing ROI with every meal.
Whether you're launching a new product or building long-term trust, this episode will change the way you approach customer events forever.
Must-Hear Insights and Key Moments
- Why Dinners Matter More Than Ever – Cindy and Lisa explain how physician schedules make dinners a rare but powerful moment to connect and influence.
- Intentionality Is Everything – Discover why being laser-focused in your planning, targeting, and execution changes the entire trajectory of your event.
- Invitation Strategy that Works – From personalized PDF invites to ChatGPT-generated hooks, learn how to ensure your guests show up.
- How to Keep Them in Their Seats – Craft an experience that respects time, stimulates engagement, and turns colleagues into advocates.
- Follow-Up That Converts – What you do after the dinner is where the real selling starts—get scripts, timelines, and insider tactics.
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A Team Dklutr production
Chapters
1. Introduction (00:00:00)
2. Why Dinners Are Critical in Medical Sales (00:02:43)
3. The Secret Ingredient: Intentionality (00:04:56)
4. Step 1: Planning with Purpose (00:05:42)
5. Step 2: Executing a High-Impact Dinner (00:13:45)
6. Step 3: Follow-Up Like a Pro (00:20:39)
95 episodes