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It’s New 8/20: Google Ads SPN reporting transparency and more

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Manage episode 501370839 series 3286562
Content provided by Barry Schwartz. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Barry Schwartz or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Today we covered a new Google Ads report for its Search Partner Network, where it actually shows where your impressions are coming from. We also covered a new tool that tracks ChatGPT versus Google traffic referrals. Bing updated its Copilot AI answers in search and more. Also, did you see the Google AI Overviews bottom tray?

0:00 - Introduction

1:14 - Google Ads SPN reporting update

4:22 - ChatGPT versus Google referral traffic

6:52 - Bing Copilot AI answers updated

8:08 - Google AI Overviews bottom tray

9:00 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

  continue reading

622 episodes

Artwork
iconShare
 
Manage episode 501370839 series 3286562
Content provided by Barry Schwartz. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Barry Schwartz or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Today we covered a new Google Ads report for its Search Partner Network, where it actually shows where your impressions are coming from. We also covered a new tool that tracks ChatGPT versus Google traffic referrals. Bing updated its Copilot AI answers in search and more. Also, did you see the Google AI Overviews bottom tray?

0:00 - Introduction

1:14 - Google Ads SPN reporting update

4:22 - ChatGPT versus Google referral traffic

6:52 - Bing Copilot AI answers updated

8:08 - Google AI Overviews bottom tray

9:00 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

  continue reading

622 episodes

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