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It’s New 4/15: Google AI Overviews linking to self, structured data SEO, PMax campaigns and bills

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Manage episode 477205680 series 3286562
Content provided by Barry Schwartz. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Barry Schwartz or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Today we covered how Google AI Overviews link to itself and sometimes those go in a loop. Google says structured data does not help with ranking. Google updated its structured data carousel availability. Google Ads PMax campaigns has new lifecycle goals and image controls. Google’s anti-privacy bill push sparked outrange amongst advertisers.

0:00 - Introduction

0:36 - Google AI Overviews officially links to itself

3:58 - Google AI Overviews looping

5:47 - Google on structured data and ranking

7:38 - Google structured data carousel availability

8:56 - Google Ads PMax campaign lifecycle goals and image controls

9:55 - Google anti-privacy bill advertiser outrage

12:07 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

  continue reading

516 episodes

Artwork
iconShare
 
Manage episode 477205680 series 3286562
Content provided by Barry Schwartz. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Barry Schwartz or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Today we covered how Google AI Overviews link to itself and sometimes those go in a loop. Google says structured data does not help with ranking. Google updated its structured data carousel availability. Google Ads PMax campaigns has new lifecycle goals and image controls. Google’s anti-privacy bill push sparked outrange amongst advertisers.

0:00 - Introduction

0:36 - Google AI Overviews officially links to itself

3:58 - Google AI Overviews looping

5:47 - Google on structured data and ranking

7:38 - Google structured data carousel availability

8:56 - Google Ads PMax campaign lifecycle goals and image controls

9:55 - Google anti-privacy bill advertiser outrage

12:07 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

  continue reading

516 episodes

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