In this episode of Saturday Sparks Live, Adam Bauer — CEO of The Marketing Clerics — gets real about Meta ads. If you’ve ever boosted a post and wondered where your money went, or tried running Facebook ads that flopped, this one’s for you.

Adam walks through what used to work, what actually works today, and how trades-based businesses like electricians can stop wasting money and start generating real leads.

You’ll hear:

• What Meta ad strategies are working in 2025 (and which ones are outdated)
• Why boosted posts rarely drive phone calls — and what to do instead
• How to write ads that grab attention without being pushy
• What kind of budget to set (and what kind of results to expect)
• Why your messaging matters more than your targeting
• Real examples of ads that get electricians leads for under $20

Whether you’re a solo operator or growing a team, this episode will help you simplify your marketing and get calls coming in consistently — without relying on guesswork.

🎯 Who this is for: Electricians, low voltage pros, and local trades business owners who want honest, effective marketing strategies without the fluff.

🧰 Mentioned in this episode:

• Brand Identity Kit – DM or comment to get access
• Meta Ads Budget Calculator – Available upon request

🔁 New episodes drop every Saturday at 9am Central.

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