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Ep159 The Go-to-Market Mistake Most CEOs Make—and How to Fix it with Expert Garrett Mehrguth
Manage episode 480924197 series 2964813
Most GTM strategies miss the mark—and CEOs are often the reason why. In this episode, Garrett Mehrguth reveals the critical mistake leaders make and how to align sales, marketing, and messaging around the right buyers.
Connect with Garrett Mehrguth
https://www.linkedin.com/in/garrettmehrguth/
(25) Directive: Posts | LinkedIn
Connect with Alice Heiman
LinkedIn Profile: https://www.linkedin.com/in/aliceheiman/
Alice’s Website: https://aliceheiman.com/
164 episodes
Manage episode 480924197 series 2964813
Most GTM strategies miss the mark—and CEOs are often the reason why. In this episode, Garrett Mehrguth reveals the critical mistake leaders make and how to align sales, marketing, and messaging around the right buyers.
Connect with Garrett Mehrguth
https://www.linkedin.com/in/garrettmehrguth/
(25) Directive: Posts | LinkedIn
Connect with Alice Heiman
LinkedIn Profile: https://www.linkedin.com/in/aliceheiman/
Alice’s Website: https://aliceheiman.com/
164 episodes
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