S7E3: People-Powered Growth: Designing Services That Connect, Convert, And Retain W/ Nicole Troster REVUP Your Leadership With Hilda Gan podcast

S7E3: People-Powered Growth: Designing Services That Connect, Convert, and Retain w/ Nicole Troster

7d ago 35:43

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Sustainable growth doesn’t come from chasing every new lead – it comes from putting people at the centre of your business.

In this episode, we are joined by Nicole Troster – the go-to business coach for women entrepreneurs scaling their service-based businesses beyond $500K. She helps clients gain clarity on their ideal customer and systematically align every functional area around those needs to create authentic, sustainable, and profitable growth. Drawing from her experience as founder of an award-winning accelerator that has supported over 450 women-led ventures, Nicole now applies those proven frameworks to help individual clients build businesses that put people at the centre of profitable growth.

We explore:

How to deeply understand and design for your ideal customer
Why engaging employees in service design boosts quality and ownership
Building culture with intention, not by default
Leadership tips and trends for growth
The role of community in workplace success

Whether you’re a founder, leader, or service provider, this conversation will help you shift from transactional to relational growth – and see why people really are your greatest business asset.

0:00 - Intro

03:25 - Clients at the core, understanding their needs

07:22 - Listening to your clients

10:32 - Putting your team at the core

16:35 - Talent and people-powered growth

18:02 - Leadership tips and trends to grow your business

22:25 - Culture by intention and not by default

28:40 - Importance of community within the workplace

32:06 - What’s next for Nicole

33:46 - Where to find Nicole

Visit Nicole’s website - http://coeuragelabs.com/

Connect with Nicole - https://ca.linkedin.com/in/nicoletroster

Hosted by Hilda Gan - ca.linkedin.com/in/hildagan

Visit us at - peoplebrightconsulting.com

LinkedIn - www.linkedin.com/company/pplbright

Twitter - twitter.com/pplbright

Facebook - www.facebook.com/pplbright

Instagram - www.instagram.com/pplbright/

Hilda Gan is a sought-after expert on effective HR strategies, work culture enhancement, and employee engagement. Unique among HR consultants, Hilda combines over 25 years of HR expertise with business acumen and business owner experience.

People Bright Consulting is an award-winning HR Management Consulting firm that helps leaders of companies build the foundations for successful hiring, healthy and inclusive work culture, and engaged staff. It starts with listening to our clients and finding pragmatic customized business solutions to HR problems.

#BusinessGrowth #Leadership #PeopleFirst #WorkCulture

Chapters

1. Intro (00:00:00)

2. Clients at the core, understanding their needs (00:03:25)

3. Listening to your clients (00:07:22)

4. Putting your team at the core (00:10:32)

5. Talent and people-powered growth (00:16:35)

6. Leadership tips and trends to grow your business (00:18:02)

7. Culture by intention and not by default (00:22:25)

8. Importance of community within the workplace (00:28:40)

9. What’s next for Nicole (00:32:06)

10. Where to find Nicole (00:33:46)

144 episodes