In today’s fast-moving business landscape, technology isn’t just a tool – it’s a competitive advantage. Strategic leaders who embrace the right tools can streamline operations, make smarter decisions, and stay ahead of the curve.

In this episode, we’re joined by Jeff Brodie – founder of CodeFusion Communications Inc., Amazon best-selling co-author of The Tech Multiplier, and trusted technology advisor for over 30 years.

We discuss how leaders can turn technology from a risk into a growth engine, including the hidden costs of outdated or disconnected systems, how to strategically plan for and integrate new technology, why AI is reshaping the business landscape, overcoming fear of change and managing technology risk, how leadership and communication style influence implementation success, and more.

Whether you’re a business owner, executive, or team leader, this episode will help you see technology as a strategic asset – one that can give you a clear edge in today’s competitive market.

0:00 - Intro

03:35 - Why forward thinking leaders need to invest in technology

05:56 - Hidden costs of not integrating software and technology systems

08:40 - A planning and strategic approach to streamlining technology

13:04 - How Jeff helps consult businesses

16:26 - A conversation on AI

18:58 - Getting comfortable with change

21:57 - Managing risk

25:07 - Importance of your leadership and communication style (Fascinate System)

36:19 - How to ensure implementation goes smoothly

37:47 - The cost gap

39:23 - What’s next for Jeff

41:19 - Where to find Jeff

Visit Jeff’s website - https://codefusion.com/cybersecurity-for-small-businesses/

Connect with Jeff - https://ca.linkedin.com/in/jeffsbrodie

Hosted by Hilda Gan - ca.linkedin.com/in/hildagan

Visit us at - peoplebrightconsulting.com

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Hilda Gan is a sought-after expert on effective HR strategies, work culture enhancement, and employee engagement. Unique among HR consultants, Hilda combines over 25 years of HR expertise with business acumen and business owner experience.

People Bright Consulting is an award-winning HR Management Consulting firm that helps leaders of companies build the foundations for successful hiring, healthy and inclusive work culture, and engaged staff. It starts with listening to our clients and finding pragmatic customized business solutions to HR problems.

#Leadership #BusinessStrategy #Technology #AI #DigitalTransformation