Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo
Artwork

Content provided by Schedulefly. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Schedulefly or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Episode 622: 28 Inches of Simple: How PIE.ZAA Scales by Doing Less

1:02:19
 
Share
 

Manage episode 515042339 series 1016712
Content provided by Schedulefly. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Schedulefly or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Wil hosts Tyler Kotch, founder of PIE.ZAA (Asheville & Charlotte), for a candid chat about spotting late-night demand, building a hyper-focused high-margin pizza concept (five-item menu, 28" pies or 12" slices), surviving COVID, navigating a painful partner split, and scaling methodically toward franchising. Tyler shares lessons on location strategy, simplifying operations to reduce waste, ditching phones in favor of in-person/email and AI ordering, fixing third-party delivery headaches via Takeout Central, and the bigger mission: build a people-centric company, communicate face-to-face, and leave a legacy—possibly across 30–100 locations—using a mountains/city/beach testbed with the FDD in motion.
10 takeaways:
Simple wins: Five-item menu; whole 28" pies or 12" slices—less waste, faster training.
Late-night niche: PIE.ZAA launched to serve post-10pm demand; pizza delivers the margins.
Go big on product & packaging: 28" pies + distinctive black boxes = walking billboards.
Location is leverage: Foot traffic/tourism/density; first 60–90 days set the trajectory.
Market fit varies: Asheville skews to whole pies/families; Charlotte South End to slices/young pros.
Phone-free by design: No live phone lines; AI ordering + in-person/email encourage real communication.
Control the last mile: Shift to Takeout Central drivers reduced delivery damage/complaints.
Choose partners wisely: Misalignment is costly; Tyler rebuilt post-split in 2022.
Franchise runway: FDD/approval pending; “mountains/city/beach” proof points precede scale.
Culture over control: People-centric leadership, low micromanagement, purpose beyond money.

  continue reading

630 episodes

Artwork
iconShare
 
Manage episode 515042339 series 1016712
Content provided by Schedulefly. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Schedulefly or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Wil hosts Tyler Kotch, founder of PIE.ZAA (Asheville & Charlotte), for a candid chat about spotting late-night demand, building a hyper-focused high-margin pizza concept (five-item menu, 28" pies or 12" slices), surviving COVID, navigating a painful partner split, and scaling methodically toward franchising. Tyler shares lessons on location strategy, simplifying operations to reduce waste, ditching phones in favor of in-person/email and AI ordering, fixing third-party delivery headaches via Takeout Central, and the bigger mission: build a people-centric company, communicate face-to-face, and leave a legacy—possibly across 30–100 locations—using a mountains/city/beach testbed with the FDD in motion.
10 takeaways:
Simple wins: Five-item menu; whole 28" pies or 12" slices—less waste, faster training.
Late-night niche: PIE.ZAA launched to serve post-10pm demand; pizza delivers the margins.
Go big on product & packaging: 28" pies + distinctive black boxes = walking billboards.
Location is leverage: Foot traffic/tourism/density; first 60–90 days set the trajectory.
Market fit varies: Asheville skews to whole pies/families; Charlotte South End to slices/young pros.
Phone-free by design: No live phone lines; AI ordering + in-person/email encourage real communication.
Control the last mile: Shift to Takeout Central drivers reduced delivery damage/complaints.
Choose partners wisely: Misalignment is costly; Tyler rebuilt post-split in 2022.
Franchise runway: FDD/approval pending; “mountains/city/beach” proof points precede scale.
Culture over control: People-centric leadership, low micromanagement, purpose beyond money.

  continue reading

630 episodes

Tüm bölümler

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Copyright 2025 | Privacy Policy | Terms of Service | | Copyright
Listen to this show while you explore
Play