Why Diagnostic Tools Go Unused — And How To Make Them An Asset To Your Practice With Dr. Mile Brujic Power Hour Optometry podcast

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Why Diagnostic Tools Go Unused — and How to Make Them An Asset to your Practice with Dr. Mile Brujic

1d ago 55:05

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operationally, and financially—is where most practices struggle.

A Problem Most Practices Recognize

Many practices invest in advanced technology with good intentions—better care, differentiation, growth. Yet months later, the equipment is used inconsistently, reserved for rare cases, or quietly avoided because it disrupts flow.

Dr. Brujic explains why this happens so often:

Doctors buy equipment to be "cutting edge" without first identifying a real gap in care or existing patient demand.
Workflow isn't designed to support consistent use
Teams aren't aligned on when or why to use it

The result is frustration—for clinicians, staff, and patients.

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