In this episode of the PlayAbly podcast, CEO John Cheng joins us to dive into the complexities of website migration, particularly for ecommerce brands transitioning to Shopify. Drawing on his background from Unity and years of experience in the gaming industry, John shares insights into the most common pitfalls ecommerce businesses face when migrating platforms—especially when moving from WooCommerce or WordPress to Shopify.

Listen as John discusses real-life horror stories from brands that underestimated the technical intricacies and explains why a well-planned migration strategy is essential to avoid losing SEO, conversion rates, and more. Learn how to identify a reliable migration partner, the importance of QA processes, and how to make the most of your migration for long-term growth and optimization.

Whether you're considering a platform migration or in the midst of one, this episode provides actionable advice for protecting your business during this crucial transition.

For more insights and to explore how PlayAbly can help optimize your ecommerce experience, visit PlayAbly.ai.

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