Why Random Marketing Won’t Grow Your Pilates Studio (and What to Do Instead)
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In this episode of The Pilates Business Podcast, host Seran Glanfield shares how to move from scattered, last-minute marketing efforts to a streamlined system that works on autopilot. If you’ve ever felt like your social posts, emails, and promotions were random acts of marketing — taking your time but not bringing in consistent clients — this conversation is your wake-up call.
Seran breaks down the essential structure of a marketing engine that consistently attracts, nurtures, and converts clients while giving you back your time and sanity. Discover how to build systems that run smoothly behind the scenes so your Pilates studio or boutique fitness business grows sustainably — even when you’re not online 24/7.
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Chapters
1. Why Random Marketing Won’t Grow Your Pilates Studio (and What to Do Instead) (00:00:00)
2. The Problem: Random Acts of Marketing (00:00:57)
3. Defining the Chaos and Its Costs (00:03:16)
4. From One-Offs to Ongoing Systems (00:07:23)
5. The Three Pillars: Attract, Nurture, Convert (00:09:46)
6. What “Autopilot” Really Means (00:13:16)
7. Planning Ahead and Measuring Impact (00:16:52)
8. Stepping Into the CEO Role (00:19:59)
243 episodes

 
 
 
