Stop Leaving Money on the Table: The Hidden Link Between Pricing and Client Retention
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💸 Is your pricing secretly driving clients away?
In this episode of The Pilates Business Podcast, Seran Glanfield reveals the hidden link between your pricing strategy and client retention — and why matching the studio down the street is keeping you stuck in hustle mode.
Discover how small shifts in your pricing model can:
✔️ Boost client loyalty
✔️ Increase lifetime value (LTV)
✔️ Stabilize your revenue
✔️ Help you grow your Pilates business sustainably
Whether you’re tired of chasing new clients or struggling with unpredictable income, this episode will change the way you think about pricing forever.
🎧 Tune in and learn how to make your pricing work for you — and finally build a boutique fitness business that’s profitable, sustainable, and built to last.
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Chapters
1. Pricing Strategy and Client Retention (00:00:00)
2. The Problem with Competition-Based Pricing (00:03:23)
3. Understanding Client Lifetime Value (00:09:37)
4. How Pricing Shapes Client Behavior (00:13:22)
5. Aligning Pricing with Value Delivery (00:18:26)
6. Strategic Pricing for Business Growth (00:20:40)
239 episodes