[317] It’s one thing to say your business stands for something, and it’s another to prove it. Certified B Corporations around the world are doing just that.

Featuring Anne Butterly, Founder of Easydry, along with Kelly Swann, the driving force behind Denver’s Let Em Have It Salon — both Certified B Corps— this episode shines a light on the systems, leadership, and values behind their purpose-led businesses and traces their journey from values to action, and from action to measurable change.

Co-hosted in partnership with Daniel Johnson, Founder and Executive Director of The Green Beauty Community. Download the FREE Pivot Point x Green Beauty Community Guidebook here.

Follow Daniel Johnson, Anne Butterly and Kelly Swann on Instagram: @greenbeautycommunityfoundation, @loveeasydry, @lehisalon

To take the B Impact Assessment, click here.

To learn more about BLab's Theory of Change, click here.

To learn more about the Berkana Institute's Two Loops Model of Change, click here.

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This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.