HACKING SESSION: How Equestrian Can Copy & Paste CrossFit's Strategy
Manage episode 374372362 series 2911529
CrossFit didn’t need to invest millions or even thousands in growing its reach. Rather, the Crossfit fanbase grew the sport with their own time and money.
How did a bunch of passionate people help grow CrossFit into the behemoth that is is today?
And what can horse sports do to literally copy and paste the same strategy?
Listen to our latest Hacking Session, featuring Pegasus Co-Founders Jen Tankel and Sam Baynes and Pegasus CMO Noah Levy.
🐴 This episode is brought to you by Pegasus.
Pegasus is the game-changer horse shows have been waiting for. It’s the first modern, cloud-based platform built just for equestrian events—free to use, no contracts, and ready for any discipline, anywhere.
From fast entries to real-time results, Pegasus makes shows run smoother for organizers and easier for riders to stay informed and on schedule. Check it out at www.thepegasus.app
To stay up to date with the latest from Pegasus, head to LinkedIn, Instagram, Facebook, TikTok and subscribe to The Oxer, the #1 weekly newsletter for global equestrian industry happenings. 🗞️
Chapters
1. HACKING SESSION: How Equestrian Can Copy & Paste CrossFit's Strategy (00:00:00)
2. The Impact of Characters in Sports (00:00:09)
3. Character Development in Equestrian Sports (00:08:57)
4. The Genius Business Case of Cross-Seller (00:19:49)
5. The Influence and Growth of CrossFit (00:22:44)
6. Media's Role in Equestrian Sports (00:35:36)
7. CrossFit Gyms and Equestrian Event Management (00:47:10)
59 episodes