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Case Study: List Builder vs Conversion Champ

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Manage episode 499773626 series 3263091
Content provided by Peter Ericson and Leaky Paywall. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Peter Ericson and Leaky Paywall or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode, we explore a case study comparing two news publishers with similar markets but differing strategies in email list growth and paid subscriber conversion. Publisher A excels in converting paid subscribers while Publisher B focuses on building a larger email list. We analyze the factors contributing to their performance, including registration settings, newsletter frequency, and content engagement strategies. The discussion emphasizes the importance of effective email marketing and monetization strategies for news publishers.

  continue reading

76 episodes

Artwork
iconShare
 
Manage episode 499773626 series 3263091
Content provided by Peter Ericson and Leaky Paywall. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Peter Ericson and Leaky Paywall or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode, we explore a case study comparing two news publishers with similar markets but differing strategies in email list growth and paid subscriber conversion. Publisher A excels in converting paid subscribers while Publisher B focuses on building a larger email list. We analyze the factors contributing to their performance, including registration settings, newsletter frequency, and content engagement strategies. The discussion emphasizes the importance of effective email marketing and monetization strategies for news publishers.

  continue reading

76 episodes

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