Stephan Piscano founder of The Real Estate Networking Group the largest real estate group online interviews experts in real estate, finance, sports, motivation and more as we use common sense concepts to give investors insights on financial markets and have a lot of fun talking sports, politics and business motivation as well!
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Content provided by Startup Distillery, LLC and Diane Tarshis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Startup Distillery, LLC and Diane Tarshis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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Customer Personas: What They Are (and Why They're Indispensable)
Manage episode 273263425 series 2797471
Content provided by Startup Distillery, LLC and Diane Tarshis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Startup Distillery, LLC and Diane Tarshis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
While you’re certainly not required to develop customer personas, you’ll be limiting your chances of success by skipping them.
If you don't know what they are, sit tight and I’ll explain why it's a magical tool. BUT... if you've heard of customer personas and you’re thinking they're just imaginary customers, you’d be wrong and you should keep listening.
Understanding your customer is the single most important element in building a successful business.
That's because without paying customers, you've got nothing.
In this episode you will learn:
- What customer personas are (and what they're not)..
- What "product-market fit" is and how personas help you develop the best fit possible.
- Why demographics aren't as important as you might think.
Resources:
- How to Find Your Target Customers
- The Secret to Learning What Your Customers Want: Talk to Them!
- How to Interview Customers to Find Out What They REALLY Want
- The Dangers of "Digging in the Wrong Place"
SPECIAL OFFER:
- Listeners can get 1 FREE hour of consulting by using the code “startup” or mentioning this offer when they book a call.
Connect:
32 episodes
Share
Manage episode 273263425 series 2797471
Content provided by Startup Distillery, LLC and Diane Tarshis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Startup Distillery, LLC and Diane Tarshis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
While you’re certainly not required to develop customer personas, you’ll be limiting your chances of success by skipping them.
If you don't know what they are, sit tight and I’ll explain why it's a magical tool. BUT... if you've heard of customer personas and you’re thinking they're just imaginary customers, you’d be wrong and you should keep listening.
Understanding your customer is the single most important element in building a successful business.
That's because without paying customers, you've got nothing.
In this episode you will learn:
- What customer personas are (and what they're not)..
- What "product-market fit" is and how personas help you develop the best fit possible.
- Why demographics aren't as important as you might think.
Resources:
- How to Find Your Target Customers
- The Secret to Learning What Your Customers Want: Talk to Them!
- How to Interview Customers to Find Out What They REALLY Want
- The Dangers of "Digging in the Wrong Place"
SPECIAL OFFER:
- Listeners can get 1 FREE hour of consulting by using the code “startup” or mentioning this offer when they book a call.
Connect:
32 episodes
All episodes
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Similar to Not For Public Consumption
Stephan Piscano founder of The Real Estate Networking Group the largest real estate group online interviews experts in real estate, finance, sports, motivation and more as we use common sense concepts to give investors insights on financial markets and have a lot of fun talking sports, politics and business motivation as well!
…
continue reading
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…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
The Life of And podcast is for high-achieving women and working parents who are ready to stop living a life of “have to” and start designing a life they actually want. It’s a space where we talk honestly about the things we’re often afraid to admit — even to ourselves. The exhaustion. The ambition. The loneliness. The joy. The tension of wanting more without losing yourself in the process. If you’re in the thick of it — feeling stretched, tired, hopeful, driven — this is your invitation to t ...
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Hear the stories, learn the proven methods, and accelerate your growth and future through entrepreneurship. Welcome to The Foundr Podcast with Nathan Chan. About the show: For over a decade, The Foundr Podcast with Nathan Chan has been a leading entrepreneurship podcast for open-book conversations with, by, and for founders. Whether you're starting, building, or dreaming about your business, The Foundr Podcast is where you can access experienced founders who've been in your shoes to learn th ...
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continue reading
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continue reading
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The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
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continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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continue reading
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