Everyone wants success. Everyone wants more money, more freedom, more power. But what if I told you that most people who ‘make it’ end up miserable?
In this brutally honest episode, I reveal the real cost of success and why the last 12 months have been the worst of my life. I’ve spent over half a million in legal fees, lost friends I thought I could trust, barely slept, and for the first time, questioned everything I’d built.

This is the wake-up call I wish I had earlier—because most people optimise for the wrong things without realising the trade-offs until it’s too late.

Listen to the full episode with James Kemp here: https://open.spotify.com/episode/37N4aPSu1kYZP4q1ovJctV?si=nMze0ygvR3WFffktNLqdQw

Timestamps:
0:00 – Welcome to the Truth About Success
0:42 – The Hidden Cost of Success (What nobody tells you)
1:26 – Are You Optimizing for the Right Thing? (Why most people get it wrong)
2:59 – New Levels, New Devils (The bigger you play, the bigger the risks)
3:50 – Redefining Success (What truly matters in the end)
4:37 – Your Wake-Up Call (The moment that changes everything)
5:08 – Get the Blueprint for YOUR Success (The game plan you need)
5:32 – Final Thoughts & Next Steps

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Connect with Matt Haycox, No BS Business Podcast Host & 8-Figure Entrepreneur.

I’m Matt Haycox, entrepreneur, investor, and your straight-talking guide to building a business that actually works. I’ve raised over £750M, built (and rebuilt) 8-figure companies, and learned the hard way what it really takes to win.

On No Bollocks with Matt Haycox, I cut through the bollocks to bring you raw conversations with 7–8 figure founders, investors, and experts who’ve been there, done it, and got the scars to prove it. No hype, no theory, just actionable strategies you can use today to start, grow, and scale your business.

Whether you’re stuck in your 9–5, building your side hustle, or trying to hit your first £100k month, this is your go-to podcast for entrepreneur tips, startup growth strategies, raising capital, building a personal brand, and avoiding the costly mistakes most founders make.

📩 Get Matt’s free business newsletter for weekly strategies, mindset shifts, and behind-the-scenes lessons → https://nobollockswithmatthaycox.beehiiv.com/subscribe

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