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The Secret to Attracting the Right Customers (Without Paid Ads)

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Manage episode 509227467 series 3554060
Content provided by Janice Hostager. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Janice Hostager or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Some clients light you up, while others leave you feeling drained. If you’re attracting people who don’t value your work or push back on pricing, it’s not a pricing issue - it’s a positioning one. In this episode, I share how to align your message and marketing strategy so you naturally attract clients who are the right fit from the start.
You don’t need to do more or spend more. What you need is clarity around who you’re speaking to, consistency in how you show up, and a few intentional shifts in your organic marketing. I’ll walk you through what that looks like and the most common reasons business owners end up working with the wrong people (and how to fix it).
Send us a text

Support the show

  continue reading

Chapters

1. Why Attracting Right Customers Matters (00:00:00)

2. Busting the Big Ad Budget Myth (00:03:54)

3. Clarity: Knowing Your Ideal Customer (00:04:54)

4. Consistency: Building Trust Over Time (00:06:38)

5. Practical Organic Marketing Strategies (00:07:47)

6. Avoiding Common Marketing Sinkholes (00:10:48)

7. Key Takeaways and Resources (00:12:27)

127 episodes

Artwork
iconShare
 
Manage episode 509227467 series 3554060
Content provided by Janice Hostager. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Janice Hostager or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Some clients light you up, while others leave you feeling drained. If you’re attracting people who don’t value your work or push back on pricing, it’s not a pricing issue - it’s a positioning one. In this episode, I share how to align your message and marketing strategy so you naturally attract clients who are the right fit from the start.
You don’t need to do more or spend more. What you need is clarity around who you’re speaking to, consistency in how you show up, and a few intentional shifts in your organic marketing. I’ll walk you through what that looks like and the most common reasons business owners end up working with the wrong people (and how to fix it).
Send us a text

Support the show

  continue reading

Chapters

1. Why Attracting Right Customers Matters (00:00:00)

2. Busting the Big Ad Budget Myth (00:03:54)

3. Clarity: Knowing Your Ideal Customer (00:04:54)

4. Consistency: Building Trust Over Time (00:06:38)

5. Practical Organic Marketing Strategies (00:07:47)

6. Avoiding Common Marketing Sinkholes (00:10:48)

7. Key Takeaways and Resources (00:12:27)

127 episodes

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