78. Why Your Photography Business Feels Stuck (And How to Break Free)
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Register for our Free Training Tuesday, May 20th at 7:30PM EST!
What does a 13-year journey of building a thriving photography business actually look like? Not the polished highlight reel we see on social media, but the raw, unfiltered truth—complete with struggles, pivotal moments, and breakthroughs.
In this deeply personal episode, I pull back the curtain on my evolution from a college student making $35 prints to running a multi-faceted photography enterprise with three distinct branches. You'll discover how my business now encompasses high-end equine portraits, volume dance studio photography, and nationwide horse show coverage—all managed with surprisingly simple systems and minimal staff.
The journey wasn't easy. I vividly recall the early days—meeting clients at Starbucks with printed proofs, calling my mom excitedly after an $800 sale, then ending the year wondering where all the money went. For years I followed conventional photography business advice without understanding the deeper principles behind it. The real transformation came when I started studying business, marketing, and pricing from experts outside the photography industry and—most critically—when I finally addressed the mindset issues keeping me locked at a certain income level.
Perhaps most valuable are the lessons learned from my mistakes. I share the four specific factors that keep photographers trapped with low-paying clients (averaging $300-$800 sales) and reveal what actually unlocked the door to consistent $5,000+ client experiences. This isn't theoretical advice—it's battle-tested wisdom from someone who built a business from nothing, once lived in a camper to make ends meet, and now enjoys a thriving photography career.
Whether you're just starting out or feeling stuck at a frustrating income plateau, this episode offers both practical guidance and heartfelt encouragement. Success as a photographer is absolutely possible, and your journey doesn't have to be as long or difficult as mine was.
Join me on May 20th at 7:30pm for a special training where I'll dive deeper into breaking through those low-paying client barriers. Let's build the photography business you deserve—one that serves both you and your clients extraordinarily well.
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Thanks for listening!
Chapters
1. 78. Why Your Photography Business Feels Stuck (And How to Break Free) (00:00:00)
2. Welcome and Business Update (00:00:01)
3. Evolution of My Portrait Business (00:08:08)
4. Three Branches of Photography Work (00:11:35)
5. Behind the Scenes: Coaching Business (00:15:09)
6. My Early Photography Journey (00:19:07)
7. Breaking Through Mindset Barriers (00:24:15)
8. Encouragement and Final Thoughts (00:26:01)
85 episodes