The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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Similar to Millionaire University
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Mastering SEO for Real Results With Bear Newman (MU Classic)
Manage episode 478832271 series 3449675
Content provided by Millionaire University. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Millionaire University or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
#363 In today's episode, Bear Newman of Bear Fox Marketing talks with Erik Fisher about the multi-pronged approach to SEO, which aligns business goals with pages that actually convert, and how critical tools like Google Analytics are for targeting and refining our SEO strategies. Bear emphasizes the importance of not just readable, well written content, but also the role of engaging multimedia elements like images, videos, and audio in boosting SEO.
(Original Air Date - 3/20/24)
What we with discuss Bear:
+ The false notion that SEO is dead and its ongoing relevance
+ Google's dominance in the search market
+ The competitive nature of SEO and learning from competitors' strategies
+ The emphasis on the quality of content over mere quantity
+ Google's penalties for sites using AI to create poor content
+ The caution against keyword stuffing for better content distinction on Google
+ The need for using relevant keywords instead of obscure technical terms
+ The role of well written copy and readability
+ Importance of images and videos for user engagement
+ Tips for optimizing YouTube channels and videos for better SEO
+ The correlation between video engagement and website traffic
+ Impact of engagement on SEO via time spent on page and bounce rates
+ The focus on conversion+oriented pages over merely increasing traffic
+ Identifying high+converting pages for targeted SEO efforts
+ How improved SEO on key pages can lead to sales increases
+ Metrics and insights from Google Analytics to guide strategy
+ The necessity of continually updating content for sustained relevance
+ The importance of tracking interactions between different marketing channels
+ Using UTM tracking for accurate attribution of traffic sources
Thank you, Bear!
Thank you, Bear for sharing so many gold nuggets and for sponsoring today's episode. To learn more about Bear Fox Marketing, click here.
For more information go to MillionaireUniversity.com
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
And follow us on:
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors.
Want to hear from more incredible entrepreneurs? Check out all of our interviews here!
Learn more about your ad choices. Visit megaphone.fm/adchoices
368 episodes
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Manage episode 478832271 series 3449675
Content provided by Millionaire University. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Millionaire University or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
#363 In today's episode, Bear Newman of Bear Fox Marketing talks with Erik Fisher about the multi-pronged approach to SEO, which aligns business goals with pages that actually convert, and how critical tools like Google Analytics are for targeting and refining our SEO strategies. Bear emphasizes the importance of not just readable, well written content, but also the role of engaging multimedia elements like images, videos, and audio in boosting SEO.
(Original Air Date - 3/20/24)
What we with discuss Bear:
+ The false notion that SEO is dead and its ongoing relevance
+ Google's dominance in the search market
+ The competitive nature of SEO and learning from competitors' strategies
+ The emphasis on the quality of content over mere quantity
+ Google's penalties for sites using AI to create poor content
+ The caution against keyword stuffing for better content distinction on Google
+ The need for using relevant keywords instead of obscure technical terms
+ The role of well written copy and readability
+ Importance of images and videos for user engagement
+ Tips for optimizing YouTube channels and videos for better SEO
+ The correlation between video engagement and website traffic
+ Impact of engagement on SEO via time spent on page and bounce rates
+ The focus on conversion+oriented pages over merely increasing traffic
+ Identifying high+converting pages for targeted SEO efforts
+ How improved SEO on key pages can lead to sales increases
+ Metrics and insights from Google Analytics to guide strategy
+ The necessity of continually updating content for sustained relevance
+ The importance of tracking interactions between different marketing channels
+ Using UTM tracking for accurate attribution of traffic sources
Thank you, Bear!
Thank you, Bear for sharing so many gold nuggets and for sponsoring today's episode. To learn more about Bear Fox Marketing, click here.
For more information go to MillionaireUniversity.com
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
And follow us on:
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors.
Want to hear from more incredible entrepreneurs? Check out all of our interviews here!
Learn more about your ad choices. Visit megaphone.fm/adchoices
368 episodes
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Similar to Millionaire University
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Some Goodness is hosted by Richard Ellis, a seasoned sales leader passionate about inviting top business minds to share their wisdom. Each episode is only 15-20 minutes, perfect for your commute or workout.
…
continue reading
Welcome to an exciting new season of the podcast Your Career: Choice or Chance? - as we dive into the ever-evolving world of GenAI in the Workplace and explore the latest trends, experiences, and career journeys shaping the future of work as AI is increasingly ingrained in it. Each episode provides fresh insights, addressing the transformative influence of GenAI in shaping the workforce of tomorrow, making it a must-listen for anyone interested in staying ahead in the ever-evolving world of ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
…
continue reading
Motley Fool Money is a daily podcast for stock investors. Weekday episodes offer a long-term perspective on business news with The Motley Fool's investment analysts. Weekend shows are a mix of investing classes and longer-form interviews. The show is hosted by Dylan Lewis, Ricky Mulvey, and Mary Long.
…
continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
Paisa Vaisa is India's premier podcast on personal finance, boasting over 4 million downloads, featuring over 200 hours of insightful content and discussions, hosting more than 250 guests, and presenting a wealth of knowledge through over 450 episodes. Since 2017, Paisa Vaisa hosts experts from mutual funds, stocks, real estate, loans, education financing, insurance, and much more. It has recently introduced a sub-series offering valuable insights in businesses and entrepreneurship. You can ...
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
10k279
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
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