Go offline with the Player FM app!
Bringing a Product to Market? Lessons from Building a Multilingual Children's Brand | Marina Lidow
Manage episode 515883644 series 3449675
#647 How did a busy mom with a full-time job build a multilingual children’s brand from scratch? In this inspiring episode, host Kirsten Tyrrel sits down with Marina Lidow, founder of Lufi & Friends, a unique company helping little ones discover a love for language learning through music. Marina shares how her flagship line of singing board books — available in languages like Spanish, German, Polish, and French — was born from her own family’s multilingual journey. She opens up about the seven-year evolution of growing her business while raising kids and working a 9-to-5, the lessons she’s learned about listening to customers, and how curiosity and small refinements have driven growth. Whether you’re an entrepreneur balancing family life or navigating the messy middle of building a product, this conversation is packed with wisdom, heart, and honest perspective!
What we discuss with Marina:
+ Building a business while raising kids
+ Inspiration behind Lufi & Friends
+ Creating multilingual singing board books
+ Lessons from a successful Kickstarter
+ Identifying and understanding target audiences
+ Balancing a 9-to-5 with entrepreneurship
+ Learning from customer feedback
+ Overcoming fear and ego in business
+ Evolving marketing for grandparents and families
+ Growing slowly with curiosity and integrity
Thank you, Marina!
Check out Lufi & Friends at LufiandFriends.com.
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
And follow us on:
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors.
Want to hear from more incredible entrepreneurs? Check out all of our interviews here!
Learn more about your ad choices. Visit megaphone.fm/adchoices
647 episodes
Manage episode 515883644 series 3449675
#647 How did a busy mom with a full-time job build a multilingual children’s brand from scratch? In this inspiring episode, host Kirsten Tyrrel sits down with Marina Lidow, founder of Lufi & Friends, a unique company helping little ones discover a love for language learning through music. Marina shares how her flagship line of singing board books — available in languages like Spanish, German, Polish, and French — was born from her own family’s multilingual journey. She opens up about the seven-year evolution of growing her business while raising kids and working a 9-to-5, the lessons she’s learned about listening to customers, and how curiosity and small refinements have driven growth. Whether you’re an entrepreneur balancing family life or navigating the messy middle of building a product, this conversation is packed with wisdom, heart, and honest perspective!
What we discuss with Marina:
+ Building a business while raising kids
+ Inspiration behind Lufi & Friends
+ Creating multilingual singing board books
+ Lessons from a successful Kickstarter
+ Identifying and understanding target audiences
+ Balancing a 9-to-5 with entrepreneurship
+ Learning from customer feedback
+ Overcoming fear and ego in business
+ Evolving marketing for grandparents and families
+ Growing slowly with curiosity and integrity
Thank you, Marina!
Check out Lufi & Friends at LufiandFriends.com.
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
And follow us on:
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors.
Want to hear from more incredible entrepreneurs? Check out all of our interviews here!
Learn more about your ad choices. Visit megaphone.fm/adchoices
647 episodes
Alle Folgen
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.