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In this episode of The Mental Health Business Mentor, Dr. Margo Jacquot sits down with Aaron Price, the creator of Therapy Profile Pro, an innovative AI tool designed to help therapists craft stronger, more authentic Psychology Today profiles. We explore how this technology supports clinicians in telling their stories, connecting with ideal clients, and writing personal statements that truly reflect who they are. Whether you’re building your private practice or refining your online presence, you’ll learn how AI can make marketing your practice more effective—and more genuine.

What You'll Learn from this Episode:

• How Therapy Profile Pro uses AI to help therapists write Psychology Today profiles that attract their ideal clients.
• Why your online presence is often your first impression—and how to make it an authentic reflection of your practice.
• How to balance authentic storytelling with effective marketing language that converts views into referrals.
• How embracing tech tools like Therapy Profile Pro can help grow your caseload and expand your practice’s visibility.

Bio:

Aaron Price is the founder of Therapy Profile Pro, a platform trusted by 1,000+ therapists to enhance their Psychology Today profiles and attract more of their ideal clients. With a background in computer science from Duke University and experience building products for the mental health industry, Aaron combines technical expertise with a deep understanding of therapists’ real-world needs. He previously led growth and marketing initiatives at leading education and climate organizations before transitioning to mental health after a life-changing personal therapy experience. Aaron’s mission with Therapy Profile Pro is to give therapists a simple, effective way to attract their ideal clients while spending less time on marketing.

Connect with Aaron Price:

https://www.therapyprofilepro.com/

[email protected]

Dr. Margo Jacquot is the award-winning founder and Chief Care Officer of The Juniper Center, one of the largest woman-owned counseling and therapy practices in the Chicago area. With over 20 years of experience, she specializes in trauma recovery, addiction treatment, and LGBTQ-affirming therapy. Dr. Jacquot is also the host of the "Mental Health Business Mentor" podcast, where she shares insights on running a successful mental health practice.

thejunipercenter.com

Connect with Dr. Margo Jacquot:

• Website: thejunipercenter.com
• Instagram: @thejunipercenter
• Facebook: The Juniper Center