Implementing AI - LIVE podcast with Helena Rudd, Marketing Director, Rudd Group
Manage episode 485247565 series 3578291
Competing with the big boys and She Sheds!
Helena Rudd is the Marketing Director, an independent family business that provides game machining equipment and more to the hospitality industry.
Helena spoke to James on the LIVE podcast about the benefits of a small family team, being able to make quick decisions and no red tape. She also spoke about AI in marketing, and how she has embraced AI, from low level chatbots and Chat GPT to creating AI models for data personalisation.
Oh, and also how they are competing with the corporate big boys...and winning!
Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/
This show is produced and hosted by James Marriott from our podcast partners Sound Media: https://wearesoundmedia.com/
Podcast recorded at marketingSHOWCASE Newcastle, May 2025
87 episodes