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How do I set realistic benchmarks for marketing

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Manage episode 465138199 series 2964518
Content provided by Bec Chappell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Bec Chappell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Send us a text

Do you find yourself just plucking numbers out of thin air when it comes to setting marketing benchmarks?

Well here are my tips for actually setting up realistic benchmarks based on data and history!

I'm discussing the importance of understanding your business goals, tracking relevant metrics, and setting achievable targets based on your specific circumstances.

Additionally, I need to be realistic about the time, effort, and budget required to reach your goals. Whether it's growing your social media following or increasing your email list, I provide practical advice on how to measure and achieve your marketing objectives effectively.

Remember to focus on what works for you and trim the fat from strategies that don't deliver results.

DOWNLOAD MY CONTENT PLANNER - https://becchappell.com.au/content-planner/
Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.
How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast
This podcast has been produced and edited by Snappystreet Creative

  continue reading

381 episodes

Artwork
iconShare
 
Manage episode 465138199 series 2964518
Content provided by Bec Chappell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Bec Chappell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Send us a text

Do you find yourself just plucking numbers out of thin air when it comes to setting marketing benchmarks?

Well here are my tips for actually setting up realistic benchmarks based on data and history!

I'm discussing the importance of understanding your business goals, tracking relevant metrics, and setting achievable targets based on your specific circumstances.

Additionally, I need to be realistic about the time, effort, and budget required to reach your goals. Whether it's growing your social media following or increasing your email list, I provide practical advice on how to measure and achieve your marketing objectives effectively.

Remember to focus on what works for you and trim the fat from strategies that don't deliver results.

DOWNLOAD MY CONTENT PLANNER - https://becchappell.com.au/content-planner/
Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.
How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast
This podcast has been produced and edited by Snappystreet Creative

  continue reading

381 episodes

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