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Mastering Canadian Local Markets: Data-Driven Advertising Insights

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Manage episode 436695862 series 3464544
Content provided by AdCanada Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by AdCanada Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Unlock the secrets to successful local advertising campaigns with this episode of Local Edge, powered by AdCanada Media! Host Shawna Randolph explores how precise data can transform advertising strategies, ensuring campaigns effectively reach and resonate with their intended audiences. We're joined by Jeff Beardsworth, CEO of AdCanada Media, and Jordena Kraut, Director of Media and Online Marketing at 6p Marketing, who will share their insights on using data to target advertisements meticulously across Canadian communities.

Learn about the impact of demographic differences between urban and rural areas and discover the cutting-edge tools that help pinpoint the perfect market segments for your campaigns. Whether you're in the industry or simply fascinated by the power of localized marketing, this episode will equip you with the knowledge to maximize your advertising impact. Tune in and enhance your understanding of data-driven advertising strategies with us on Local Edge!

For additional insights and data, visit: www.adcanadamedia.ca

Produced by Road 55 in Edmonton, Alberta — where we create content that connects. Learn more at www.Road55.ca

  continue reading

21 episodes

Artwork
iconShare
 
Manage episode 436695862 series 3464544
Content provided by AdCanada Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by AdCanada Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Unlock the secrets to successful local advertising campaigns with this episode of Local Edge, powered by AdCanada Media! Host Shawna Randolph explores how precise data can transform advertising strategies, ensuring campaigns effectively reach and resonate with their intended audiences. We're joined by Jeff Beardsworth, CEO of AdCanada Media, and Jordena Kraut, Director of Media and Online Marketing at 6p Marketing, who will share their insights on using data to target advertisements meticulously across Canadian communities.

Learn about the impact of demographic differences between urban and rural areas and discover the cutting-edge tools that help pinpoint the perfect market segments for your campaigns. Whether you're in the industry or simply fascinated by the power of localized marketing, this episode will equip you with the knowledge to maximize your advertising impact. Tune in and enhance your understanding of data-driven advertising strategies with us on Local Edge!

For additional insights and data, visit: www.adcanadamedia.ca

Produced by Road 55 in Edmonton, Alberta — where we create content that connects. Learn more at www.Road55.ca

  continue reading

21 episodes

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