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EP 234 - The Double-Edged Sword of Branding | NDUB
Manage episode 453170979 series 1094090
In this episode of Let's Talk Marketing with NDUB, Nathan Webster discusses the complexities of branding as a double-edged sword in marketing. He emphasizes that branding is not a direct sales tool but a long-term strategy that builds brand equity and customer reassurance. The conversation explores the importance of creating a positive customer experience and the balance between internal and external branding efforts.
Watch the full podcast on YouTube.
NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/
313 episodes
Manage episode 453170979 series 1094090
In this episode of Let's Talk Marketing with NDUB, Nathan Webster discusses the complexities of branding as a double-edged sword in marketing. He emphasizes that branding is not a direct sales tool but a long-term strategy that builds brand equity and customer reassurance. The conversation explores the importance of creating a positive customer experience and the balance between internal and external branding efforts.
Watch the full podcast on YouTube.
NDUB Brand | NW & Associates, LLC | Conference: https://letsconnectpnw.com/
313 episodes
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