YouTube: The Most Underrated Sales Channel You’re Not Using Properly With Brian Moncada Lean Marketing podcast

YouTube: The Most Underrated Sales Channel You’re Not Using Properly With Brian Moncada

1M ago 51:08

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Are you leveraging the full power of YouTube, or are you leaving significant growth and connection on the table?

In this high-impact episode, Allan Dib sits down with YouTube ads expert Brian Moncada to reveal why YouTube is the most underrated growth engine for coaches, consultants, and creators. They explore how raw, consistent content builds long-term brand equity, why authenticity outperforms polish in today’s AI-saturated world, and how to turn viewers into clients through smart remarketing. Whether you're selling a book or a high-ticket offer, this episode shows why showing up on YouTube isn’t optional—it’s essential.

🎧 Listen now to learn how to build brandwidth that converts.

Key Takeaways:
1. Consistent YouTube Presence for Compounding Growth: Brian explains how a consistent YouTube presence, posting at least once a week, compounds benefits for views, clients, and advertising.
2. The Shift to Raw, Authentic Content: Discover why less-produced, longer-form videos, often filmed on an iPhone, are increasingly effective for building connection and captivating.
3. Leveraging AI for Ad Creative and Translation: Brian shares how AI tools like HeyGen can be used to create endless ad variations and even translate content into different languages, dramatically increasing testing capacity.
4. The "Brandwidth" Strategy for Higher Conversions: Understand the crucial concept of "brandwidth" – the amount of time someone spends with your content – and how it directly impacts conversion rates.
5. The Power of the Personal Brand on YouTube: Explore why building a personal brand on YouTube is increasingly vital, fostering deeper connections and celebrating success in an authentic way.

Connect with Brian Moncada:

Website: https://www.adspend.com

LinkedIn: https://www.linkedin.com/in/brianmoncada/

Instagram: https://www.instagram.com/brianmoncada/?hl=en

YouTube: https://www.youtube.com/c/BrianMoncada

Connect with Lean Marketing:
Website: https://leanmarketing.com/
Programs: https://leanmarketing.com/accelerator
Books: https://leanmarketing.com/books
Podcast: https://leanmarketing.com/podcast

LinkedIn: https://www.linkedin.com/company/successwise/
YouTube: https://www.youtube.com/@LeanMarketingOfficial
Free Resources: https://leanmarketing.com/learn

59 episodes