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Three Ways to Approach Your Startup Like a Pro (Encore)

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Manage episode 451373409 series 3230914
Content provided by Brian Scordato and Brian Scordato | Tacklebox. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brian Scordato and Brian Scordato | Tacklebox or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Today, we'll dig in on three approaches that separate how pros and amateurs build businesses. We'll talk through how pros leverage existing infrastructure, how they use anti-marketing to build trust with strangers, and how they don't leave luck and serendipity to chance - they orchestrate it. We'll do this with help from stories about Frank Sinatra, a comedian in an Uber, and a founder starting a GMAT course for people looking to score 800 (and for those people only). And, Hey Jealousy by the Gin Blossoms, for some reason.

Timestamps

  • 00:30 - Listener Child Therapist Idea Email
  • 05:42 - XLR8 Dev
  • 06:50 - Live in Reality, and Choose Where You Compete
  • 10:45 - Categories
  • 12:57 - Anti-Marketing
  • 17:11 - Put Your Ass Where Your Heart Is
  • 19:45 - Bonus - Value First
  • 21:00 - The End
  continue reading

240 episodes

Artwork
iconShare
 
Manage episode 451373409 series 3230914
Content provided by Brian Scordato and Brian Scordato | Tacklebox. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brian Scordato and Brian Scordato | Tacklebox or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Today, we'll dig in on three approaches that separate how pros and amateurs build businesses. We'll talk through how pros leverage existing infrastructure, how they use anti-marketing to build trust with strangers, and how they don't leave luck and serendipity to chance - they orchestrate it. We'll do this with help from stories about Frank Sinatra, a comedian in an Uber, and a founder starting a GMAT course for people looking to score 800 (and for those people only). And, Hey Jealousy by the Gin Blossoms, for some reason.

Timestamps

  • 00:30 - Listener Child Therapist Idea Email
  • 05:42 - XLR8 Dev
  • 06:50 - Live in Reality, and Choose Where You Compete
  • 10:45 - Categories
  • 12:57 - Anti-Marketing
  • 17:11 - Put Your Ass Where Your Heart Is
  • 19:45 - Bonus - Value First
  • 21:00 - The End
  continue reading

240 episodes

All episodes

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